Move over, Alpha: Generation Beta is here to shake things up
A seismic generational shift has just unfolded, ringing in 2025 with the farewell of Generation Alpha and the arrival of the highly anticipated Generation Beta.
Generation Alpha, comprising those born between 2010 and 2024, grew up in a whirlwind of technological innovation and societal upheaval. From the global Covid-19 pandemic to the rise of artificial intelligence, this mini-millennial cohort has left an indelible mark. The final Alphas were born on New Year’s Eve 2024, making way for the first Betas to enter the world on January 1, 2025.
But what’s in store for Generation Beta? Born between 2025 and 2039, this group will be raised by tech-savvy Millennials and Generation Z—known collectively as Zennials. Experts predict that these children will mature in a world where artificial intelligence dominates, with over 90% of online content expected to be AI-generated by 2026. By 2050, half the global population is set to live in hyper-inclusive, AI-enhanced cities designed to eliminate discrimination and foster equity.
Unlike their predecessors, Generation Beta will inherit a society actively celebrating diversity. The groundwork laid by Millennials and Generation Z has reshaped cultural norms, ensuring acceptance of varied ethnicities, sexual orientations, and lifestyles. For Betas, inclusivity won’t be a goal—it’ll be their reality.
Raised by parents acutely aware of digital risks, Generation Beta will develop an instinctive understanding of online safety, bolstered by platforms prioritising security. This tech-native cohort is poised to redefine what it means to thrive in a hyper-connected, AI-driven future, reported The Nation.
In related news, Thailand is now ranked among the top three countries globally experiencing the most significant decline in birth rates, with an 81% drop over the past 74 years. This dramatic decrease has seen Thailand surpass Japan in this regard, highlighting a widespread global issue of shrinking populations.
In other news, rising travel expenses have led to an increase in intra-regional tourism among Asia-Pacific’s Gen Z and millennial tourists, according to Marriott International. The younger adults, keen on saving for their travels, are opting for trips within their region.
