campaign
- Phuket News
Step up to stop abuse: Phuket rallies against domestic violence
In a powerful stand against abuse, thousands of people filled Saphan Hin Public Park at dawn on Sunday, November 24, participating in a walk-run campaign to raise awareness and call for an end to violence against women, children, and family members. The impactful event, organised by the Phuket Juvenile and Family Court, marked the International Day for the Elimination of…
- Thailand News
TAT outlines creative strategies to boost tourism campaigns
The Tourism Authority of Thailand (TAT) is rolling out creative strategies to boost domestic tourism for the final quarter of 2024. Nithee Seeprae, TAT’s Deputy Governor for Marketing Communications, acknowledged challenges such as economic constraints, household debt, and localised flooding, but reaffirmed their efforts to encourage travel and increase spending. The focus will be on events like the Winter Festival,…
- Thailand News
Weight loss campaign in Thailand fails to pay 100,000 baht reward (video)
A Thai woman, disappointed after participating in a weight loss campaign in Thailand by well-known online seller Tak Kornkanok, has revealed that she successfully lost the required weight but received no reward. The campaign, promising 100,000 baht for losing 10 kilogrammes in one month, failed to deliver on its promise. The Thai woman, 32 year old Krintorn Phakdeewittayakul, shared her…
- Thailand News
AirAsia’s new campaign: Are you always on time? (video)
AirAsia is taking punctuality to new heights with its latest Thai campaign, “Thank You for Being on Time.” In a bold move, the airline is not just focusing on its timeliness but celebrating passengers who make punctuality a lifestyle. The campaign, created by the creative agency Chujai, features two heartwarming video spots directed by Thanachai Srivichai. The 15 and 48…
- Thailand News
Pattaya’s new campaign puts the brakes on illegal bike parking
Pattaya City’s latest public awareness campaign, launched yesterday outside Terminal 21, aimed to curb the rampant issue of motorcycles parking on footpaths. However, the initiative has sparked mixed reactions from residents and visitors, revealing deeper frustrations over the city’s parking infrastructure. The campaign, spearheaded by the Policy and Planning Division of the Pattaya City Office, focused on educating the public…
- Phuket News
Thai Post launches Euro 2024 contest with 10 million baht in prizes
Thai Post kicked off its Euro 2024 lucky prize contest with a vibrant road show through Phuket Town yesterday, marking the beginning of a nationwide campaign to promote the contest. Assistant Postmaster of Phuket Piyavit Siksamat highlighted Thai Post’s collaboration with Thairath to engage the public in the UEFA Euro 2024 Championship taking place in Germany. This campaign, themed Cheer…
- Thailand News
TAT launches campaign with Labubu dolls to lure Chinese tourists
To strengthen cultural ties and lure Chinese tourists, the Tourism Authority of Thailand (TAT) launched an exciting campaign starring Pop Mart’s beloved Labubu toy. Announced at the Thailand Travel Mart Plus 2024, this 1 million baht co-branding effort marks the 50th anniversary of the Thailand-China Relations Project in 2025. Labubu, the furry, adorable designer toy from China’s renowned Pop Mart,…
- Thailand News
Thailand promotes OTOP products to boost local economies
Thailand’s deputy interior minister recently presided over the opening of an event aimed at developing and supporting marketing channels for One Tambon One Product (OTOP) items, poised to enhance community enterprises. The event, titled Community Enterprises: United in Promoting Thai Products saw the participation of Deputy Interior Minister Kreang Kalltinant, who was accompanied by several members of the ministry, alongside…
- Phuket News
Phuket power play: Deputy PM aims to dismantle influential figures
A campaign to dismantle the influence of Thai and foreign powerful figures in Phuket has been launched by the Deputy Prime Minister and Minister of Interior, Anutin Charnvirakul. The initiative was announced before an assembly of 550 officers yesterday at the Phuket Provincial Police Station, aiming to disrupt any criminal networks promoted by said figures. As the campaign’s primary aim…
- Thailand News
BBC’s campaign to bring Thailand’s Songkran to global audiences (video)
To dazzle global audiences with the splendour of Thailand’s Songkran festival, the Tourism Authority of Thailand (TAT) has teamed up with the British Broadcasting Corporation (BBC) for an unprecedented campaign. Scheduled to kick off this April, the campaign aims to thrust Songkran into the limelight, capitalising on its recent nomination for UNESCO Intangible Cultural Heritage status. Fronted by a captivating…
- Events
DeeMoney gives away Tesla Model 3 and over 3.5 million baht in prizes
DeeMoney, a leading Thai fintech company providing international money transfer services, successfully concluded its “OWNDEE Win Tesla” campaign, awarding a Tesla Model 3 and over 3.5 million baht prizes to lucky customers. The OWNDEE campaign embodies three core pillars: “Better rates,” as DeeMoney consistently offers superior exchange rates and lower fees compared to competitors. “Faster,” as DeeMoney guarantees swift transfers…
- Thailand News
Large-scale anti-crime initiative launched in Sa Kaeo, Thailand following brutal murder
In a shocking development in Sa Kaeo, Thailand, a large-scale anti-crime initiative has been launched by the Aranyaprathet District Police, spurred by the brutal murder of a 47 year old woman. The alleged culprits, a group of teenagers aged between 13 and 16, reportedly include the sons of two local police officers from the eastern province. The campaign, aiming to…
- Thailand News
Thailand’s fitness deficit: Running endorsed to get the nation moving
Recent statistics from this year reveal that only 62% of the Thai population engage in sufficient physical activities, while over 38% don’t. To encourage an active lifestyle, Social Marketing Thaihealth (SMT) and its network have endorsed running as an affordable and accessible form of exercise. SMT and the Thai Health Day Run believe that running can pave the way for…
- Events
DeeMoney launches “OWNDEE Win Tesla” campaign offering 3.5 million baht in prizes
SawasdeeShop Co Ltd or DeeMoney, the foremost FinTech firm in Thailand, specialising in cross-border payments under the DeeMoney brand, is excited to announce the launch of the first movie advertisement, titled “OWNDEE Movie” as well as the biggest promotion of the year, “DeeMoney OWNDEE Win Tesla” campaign. DeeMoney, operational since 2017, has achieved an impressive total transaction volume of USD…
- Thailand News
Thai waste segregation campaign saves 127.8 million baht in 5 months
The recent waste segregation campaign aimed at advocating for the proper segregation of household rubbish seems to be reaping rewards in Thailand, according to the Bangkok Metropolitan Administration (BMA). Aekvarunyoo Amarapala, a spokesperson for the BMA, revealed over the weekend that the last five months saw a considerable decrease in both the amount of garbage making its way to the…
- Thailand News
Thailand aims to boost economy with health tourism campaign
The Thai government has launched an ambitious campaign, “Discover the New You” to entice international visitors to spend upwards of 18 million baht (US$510,000) by September of this year. This initiative is a concerted effort by the government, the Tourism Authority of Thailand (TAT), and over 130 healthcare, wellness businesses and service providers including hotels, spas, health resorts, hospitals, and clinics.…
- Business News
Central Pattana invests 1 billion baht in the Greatest Grand Sale 2023 campaign
Central Pattana Plc (CPN) joined forces with companies under the Central Group umbrella and leading business partners to invest over 1 billion baht in a mid-year sales campaign titled The Greatest Grand Sale 2023. The campaign will take place across shopping centres, department stores, and Central’s online platform, offering discounts of up to 80% at 9,500 stores, including over 16,500 brands,…
- World News
Twitter engineering chief exits after DeSantis campaign launch glitches
Twitter’s engineering chief, Foad Dabiri, has announced his departure from the company just a day after technical issues plagued the launch of Ron DeSantis’ US presidential campaign on the platform. Dabiri, who served as the engineering lead for Twitter’s Growth organization, tweeted about his decision to leave after almost four years with the company. During the event, a Twitter livestream…
- Thailand News
Uncle Tu offers prayers at Nakhon Si Thammarat main shrine before attending grand rally as lottery enthusiasts gather to buy lucky numbers
Yesterday in Nakhon Si Thammarat Province, Thailand, General Prayut Chan-o-cha, a prime ministerial candidate for the Palang Pracharath Party, spent the whole day campaigning and visiting five districts. Later, he concluded the campaign with a large rally at the city’s central sports field, ahead of the elections on May 14. Feeling tired from the continuous travel and rallies, Prayut took…
- World News
Acquittal of Philippine human rights campaigner Leila de Lima brings her closer to freedom
Philippine human rights advocate Leila de Lima, who has been imprisoned since February 2017, was acquitted of one of the two remaining drug trafficking charges against her on Friday, edging her closer to freedom. De Lima, 63 years old and a former senator and justice minister, has faced these charges as retaliation for investigating President Rodrigo Duterte and his controversial…
- Hot News
Tourism Authority of Thailand uses momentum of last year’s campaign to strengthen 2023 travel direction
The Tourism Authority of Thailand (TAT) is using momentum from last year’s ‘Visit Thailand Year 2022’ campaign to direct this year toward a “meaningful travel direction.” According to The Pattaya News, the press release by the TAT details new concepts and enhanced efforts to continue the milestone achievement of last year’s campaign. The ongoing “Visit Thailand Year: Amazing New Chapters” is…
- Sponsored
FazWaz captivates Phuket with shock and awe billboards
Phuket has been captivated by FazWaz’s recent billboard campaign, which has grabbed the attention of the local community and expat population with its bright yellow billboards and provocative slogans. FazWaz’s billboard shock and awe campaign features bright yellow signs which are sure to catch the attention of anyone passing by. The billboards are adorned with provocative slogans designed to rouse…
- Press Room
Yell BKK launched ONETOUCH’s special edition package, ‘Amulet of Protection’
Press Release Thailand ranks 2nd in teen pregnancy among other ASEAN countries, and this doesn’t include STDs. ONETOUCH, a Thai condom brand, wants to take part in minimizing the problems by helping recap how to use condoms correctly in an unforgettable way. Beliefs, amulets, wish-washes, and Thai people are inseparable with no gender or age in between. That’s why there…
- Hot News
Thailand to promote tourism to Pattaya in new campaign
Thailand is gearing up to focus on promoting the beach town of Pattaya as part of its new tourism campaign. Known as the country’s “sin city”, it will reportedly be part of the “Amazing Thailand, Amazing New Chapters” campaign put forth by the Tourism Authority of Thailand. Partnering with Tiger Airline, the authority will launch the “Fresh Up Chonburi Family…
- Phuket News
I Am Strong Fundraiser by The Thaiger – Report #1, Phuket
The I Am Strong campaign was a Thaiger-supported fundraiser to reach generous viewers who got behind a critical need to find funds to feed communities-under-threat. In Phuket these communities and families range from island workers who have been unemployed for an extended amount of time, to migrant workers locked up in construction camps as part of the official restrictions imposed…
- Tourism News
Welcome back home: Phuket’s message to the world, echoes its X-Factor, its people
“As the countdown to the Sandbox hits seven days, resort island pays tribute to its real-life tourism attraction.” OPINION by Bill Barnett, c9hotelworks.com Tourism eyes around the world are focused on a resort island in Thailand this week for the reopening of international, vaccinated travel to the Phuket Sandbox. A key emerging storyline from the island’s frenzied runaway to July…
- Covid-19 News
Government’s tourism co-payment scheme riddled with alleged fraud
The government’s tourism co-payment scheme has been allegedly riddled with fraud after almost 1,000 business operators have been reported for taking advantage or outright cheating the system. The Tourism Authority of Thailand has lodged a complaint with the Crime Suppression Division involving businesses cheating the We Travel Together or Rao Tiew Duay Kan, campaign. 448 hotels and 486 vendors nationwide,…
- Thailand News
Drunk driving claims most traffic accidents over holiday season
Drunk driving is being blamed for most of the road accidents over the 7 deadly days of driving during the New Year season. So far, there have been 2,748 road accidents with 316 deaths and 2,741 injuries reported on the 5th day of the weeklong stretch. Department of Disaster Prevention and Mitigation says there were about 383 accidents with 44…
- Thailand Protest News
Changes proposed to dress codes, haircuts and gender identity for Thai students
The ‘Bad Student’ campaign and its withering attacks on the Thai education minister appear to have hit their mark. The Education Ministry has now announced amended regulations that cover dress codes and haircuts for students after a 4 month campaign. The Bad Student protests have been under-reported due to the larger protest movements, but have seen hundreds of students conducting…
- Economy News
TAT launches “White Vest” tourism campaign
The Tourism Authority of Thailand this week launched its “White Vest” tourism campaign this week, based on intensive training to promote safety, hygiene and world class customer service at tourist spots throughout the country. Those who pass the campaign will be awarded a white vest and a certified ID badge that they can wear to signify to all tourists, both…
