BDMS Wellness Clinic boosts health tourism with Longevity Card

Photo courtesy of KhaoSod

BDMS Wellness Clinic launched a new health initiative amid the rising global interest in wellness, particularly as societies worldwide face ageing populations and an increase in chronic non-communicable diseases (NCDs) such as diabetes, obesity, and stress.

This trend has significantly boosted the popularity of the wellness industry. Global wellness market data indicates an expected annual growth of approximately 8.6%, potentially reaching US$ 8.5 trillion (around 289 trillion baht) by 2027. Thailand is among the top 20 wellness destinations worldwide, aligning with the Wellness Hub Thailand policy, which aims to position the country as a global health tourism centre.

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BDMS Wellness Clinic recently introduced the Longevity Card, a health-focused benefit card priced at 1 million baht, offering privileges valued at 1.5 million baht.

Tanupol Virunhagarun, Chair of the Executive Committee of BDMS Wellness Clinic and BDMS Wellness Resort, under Bangkok Dusit Medical Services Public Company Limited (BDMS) stated that the special benefits for continuous healthcare throughout the year for Longevity Card holders are a crucial driving force in promoting Thailand as the Wellness Destination of the World or the Wellness Hub Thailand Project.

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The initiative aims to attract health-conscious tourists from across the globe to avail themselves of health services from BDMS’s medical team, striving to establish Thailand as an internationally recognised health destination.

Thailand’s impressive standing as a wellness destination is bolstered by its diverse offerings in health and wellness tourism, including traditional Thai medicine, modern medical services, and wellness retreats. This diversity makes Thailand an attractive choice for tourists seeking comprehensive and holistic healthcare solutions, reported KhaoSod.

The Longevity Card is designed to encourage continuous engagement with health services, offering exclusive access to various wellness programmes and medical consultations. This initiative not only caters to the growing demand for health and wellness services but also supports the broader goal of enhancing Thailand’s reputation as a leader in global health tourism, said Tanupol.

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“By attracting health tourists from around the world, we aim to provide exceptional health services from our BDMS medical team, propelling Thailand to the forefront as a recognised global health destination.”

Frequently Asked Questions

Here are some common questions asked about this news.

Why is Thailand emerging as a leading global wellness destination?

Thailand’s diverse health offerings and strategic policies position it as a top choice for health-conscious tourists, integrating traditional and modern wellness practices.

How does the Longevity Card enhance Thailand’s appeal in the wellness sector?

The Longevity Card offers exclusive health benefits, encouraging continuous engagement with wellness services, thus boosting Thailand’s reputation as a premier health destination.

What if Thailand’s wellness initiatives influence global health tourism trends?

Thailand could set new standards in health tourism, inspiring other countries to adopt similar models, and enhancing global access to comprehensive wellness services.

How might the rising global wellness market impact Thailand’s economy?

A thriving wellness market could significantly boost Thailand’s economy by attracting international tourists and increasing investments in health-related infrastructure and services.

What role does government policy play in supporting Thailand’s wellness industry?

Government policies align with private initiatives to create a supportive ecosystem, ensuring Thailand remains competitive as a top wellness and health tourism destination.

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Puntid Tantivangphaisal

Originally from Hong Kong, Puntid moved to Bangkok in 2020 to pursue further studies in translation. She holds a Bachelor's degree in Comparative Literature from the University of Hong Kong. Puntid spent 8 years living in Manchester, UK. Before joining The Thaiger, Puntid has been a freelance translator for 2 years. In her free time, she enjoys swimming and listening to music, as well as writing short fiction and poetry.

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