Guides

Thailand guides on travel, culture, cuisine, and lifestyle—discover top destinations, hidden gems, visa information, and essential tips. Plan your journey with The Thaiger, your trusted source for expert Thailand guides.

  • 17 best marketing and advertising agencies in Thailand (2026) | Thaiger

    17 best marketing and advertising agencies in Thailand (2026)

    Thailand has carved out its own spot among one of the most significant business destinations in Asia, and its growth in e-commerce, digital transformation and internet adoption backs this. However, success in this market is not as straightforward as you may think. It requires understanding Thai consumer behaviour, cultural nuances, and current marketing trends. Thai consumers have increasingly shifted to…

  • Last chance for tickets! Football’s global giants descend on Bangkok this weekend for Reignwood Icons of Football | Thaiger

    Last chance for tickets! Football’s global giants descend on Bangkok this weekend for Reignwood Icons of Football

    The wait is almost over for sports fans in Thailand as the world’s most iconic footballers touch down in Bangkok to trade their boots for golf clubs. The Reignwood Icons of Football takes place this Saturday, January 31 and Sunday, February 1, at the prestigious Robinswood Golf Club, where Team England will face Team World in a high-stakes golf showdown.…

  • Etro Residences Phuket hits 830,000 Thai baht per square metre shattering island sales records | Thaiger

    Etro Residences Phuket hits 830,000 Thai baht per square metre shattering island sales records

    Etro Residences Phuket has made an explosive debut, setting a new per square metre sales record just days after launch. Located within the prestigious Gardens of Eden development in Bangtao, the ultra-limited collection achieved prices of 830,000 Thai baht (US$26,350) per square metre, more than four times Phuket’s branded residence average, and the highest on the island. Launched on January…

  • When is the Chinese New Year in 2026 and what is the Fire Horse? | Thaiger

    When is the Chinese New Year in 2026 and what is the Fire Horse?

    As the sound of firecrackers from the international New Year celebrations begins to fade, the atmosphere of the most important festival for Thai people of Chinese descent is drawing near. The year 2569 BE, or the Chinese zodiac Year of the Horse, carries special significance. According to Chinese astrology, it is a Fire element year, known as the “Fire Horse,”…

  • EDC Thailand announces new December dates following strong early-year momentum | Thaiger

    EDC Thailand announces new December dates following strong early-year momentum

    Following the success of EDC 2026, held just last week from January 16 to 18, Future Vibes, the developer and operator of international music festivals in Thailand, together with Insomniac, the global dance music experience curator and creator of Electric Daisy Carnival (EDC), announced the return of EDC Thailand for its third edition. The festival will move from its traditional…

  • An exclusive 6-Hands Experience unites three visionary chefs at Blue by Alain Ducasse | Thaiger

    An exclusive 6-Hands Experience unites three visionary chefs at Blue by Alain Ducasse

    Blue by Alain Ducasse, the one-Michelin-starred French restaurant located at ICONLUXE, 1st Floor, ICONSIAM, hosted an extraordinary 6-Hands Experience on January 19, welcoming three award-winning culinary talents for a collaborative dining experience defined by artistry, connection, and emotion. The event featured Chef Evens López, Executive Chef of Blue by Alain Ducasse, who has built an impressive international career across several…

  • Thailand to redefine normal sweetness in drinks as 50% sugar | Thaiger

    Thailand to redefine normal sweetness in drinks as 50% sugar

    Thailand’s Department of Health (DoH) is preparing to roll out a new national standard for sugar levels in made-to-order beverages, with the normal level of sweetness soon to be equivalent to 50% sugar, a move aimed at reducing excessive sugar consumption. The announcement came today, January 23, following a strategic meeting held on January 15 to define policy direction and…

  • Golf Excellence at St. Andrews International School, Green Valley | Thaiger

    Golf Excellence at St. Andrews International School, Green Valley

    Choosing a school is one of the most important decisions parents have to make for their children. For families with children who love sport, there is often another question sitting in the background. Will the school actually support that passion, or will it remain a hobby squeezed around exams and deadlines? At St. Andrews International School, Green Valley, students’ passions…

  • 12 digital marketing agencies to reach your audience effectively (2026) | Thaiger

    12 digital marketing agencies to reach your audience effectively (2026)

    Looking to make a significant impact online for your business in Thailand? Having a strong online presence is essential. That’s where a top digital marketing agency in Thailand comes in. They are the experts who can help your brand cut through the noise and reach your target audience effectively. With many agencies available, how do you choose the right one? …

  • Thailand tourism at a tipping point as regional rivals surge, TTF 2026 warns | Thaiger

    Thailand tourism at a tipping point as regional rivals surge, TTF 2026 warns

    Thailand’s tourism industry is approaching a decisive moment. As travel patterns evolve and regional competitors accelerate investment, the kingdom faces mounting pressure to adapt or risk losing its long-held leadership position in Asia-Pacific tourism. For decades, Thailand has been one of the world’s most successful tourism destinations. Today, however, competition is intensifying. While Thailand’s international arrivals declined 7.2% in 2025,…

  • The digital nomad’s guide to healthcare and insurance in Thailand | Thaiger

    The digital nomad’s guide to healthcare and insurance in Thailand

    Thailand continues to attract digital nomads with its rich culture, fast internet, and strong healthcare system. Many private hospitals meet international standards and offer English-speaking doctors, making medical care reliable and easy to access for foreigners. Health insurance also plays a key role, especially for those staying long-term or applying for visas such as the Destination Thailand Visa or the…

  • How to combine stocks and crypto in 2026 investment strategies | Thaiger

    How to combine stocks and crypto in 2026 investment strategies

    Stocks have long been the go-to for building wealth, steady, reliable, and trusted by generations. But traditions aren’t the key theme of 2026. The rise of cryptocurrencies has snatched the attention of everyone from tech enthusiasts to institutions worldwide, and sometimes, it even outpaces stocks. Between 2022 and 2024, both markets were rocked by volatility, regulatory crackdowns, and fierce debate.…

  • Leaked: Samsung Galaxy A57 and A37 launching February to March 2026 | Thaiger

    Leaked: Samsung Galaxy A57 and A37 launching February to March 2026

    Samsung’s mid-range lineup is set to expand in early 2026 with two new additions: the Galaxy A57 and Galaxy A37. While the Galaxy S26 series dominates headlines with its expected late February unveiling, leaked specifications suggest Samsung’s more affordable A-series phones could launch around the same timeframe, possibly arriving in Thailand by March 2026, following the company’s typical regional rollout…

  • What to do in Bangkok this weekend (January 23 to 25) | Thaiger

    What to do in Bangkok this weekend (January 23 to 25)

    Bangkok has decided to be generous this weekend. You’ve got proper live music, rooftops that turn into long conversations, markets you swear you’ll “just walk through” and end up staying for hours, plus a few quiet pockets when your social battery needs a breather. Here are the best things to do in Bangkok this weekend. Things to do in Bangkok…

  • What you need to know before getting a hair transplant in Thailand | Thaiger

    What you need to know before getting a hair transplant in Thailand

    Hair loss has a way of creeping up quietly. One day, the hairline feels a little higher, the crown a little thinner, and suddenly you’re paying attention to the mirror again. For many people, hair transplantation becomes part of the conversation sooner or later. Thailand has become one of the places people look to. If you’re one of the people…

  • Inside Thailand’s underground motorcycle racing culture | Thaiger

    Inside Thailand’s underground motorcycle racing culture

    On certain stretches of Bangkok’s Sukhumvit Road, after midnight, you can hear them before you see them. The sound starts as a distant whine, rising in pitch, then suddenly a cluster of motorcycles appears, weaving through sparse traffic at speeds that make the riders look almost horizontal. They lean into turns, engines screaming, exhausts popping. In seconds, they’re gone, leaving…

  • How to do marketing and advertising in Thailand? Top 7 tips (2026) | Thaiger

    How to do marketing and advertising in Thailand? Top 7 tips (2026)

    Are you ready to unlock the secrets of one of Asia’s most digitally savvy markets? If you are looking to make your business thrive in Thailand in 2026, you have arrived at the right place. The marketing landscape has evolved at a remarkable pace. By early 2026, Thailand is expected to have around 67.8 million internet users, representing nearly the…

  • How popular is badminton in Thailand and where can you play it? | Thaiger

    How popular is badminton in Thailand and where can you play it?

    Badminton has been one of Thailand’s most beloved sports for generations, sitting alongside football and Muay Thai in the national consciousness. For over 70 years, Thais have grown up with rackets in hand, playing in parks, backyards, school gyms, and makeshift courts wherever space allowed. Walk through any Bangkok park at dawn or any provincial sports hall in the evening,…

  • The Art of Pearl Afternoon Tea | Thaiger

    The Art of Pearl Afternoon Tea

    The St. Regis Bangkok is delighted to announce a new collaboration with Thailand’s leading luxury pearl brand, Matara, for the limited-edition The Art of Pearl Afternoon Tea experience. Served exclusively at The Drawing Room from February 1 to April 30, this refined afternoon tea draws inspiration from the enduring beauty of pearls, where both the exquisite sweets and savouries and…

  • How Italian-Thai Development became Thailand’s most controversial construction company | Thaiger

    How Italian-Thai Development became Thailand’s most controversial construction company

    At 9.13 on the morning of 14 January, passengers on a north-eastern-bound train in Nakhon Ratchasima province heard a sound like tearing metal. Above them, a massive steel crane used to lift concrete spans for an elevated high-speed rail line had begun to fall. The launching gantry, weighing several tonnes, crashed onto the last two carriages, derailing them and igniting…

  • The friendliest Thai cities for foreigners | Thaiger

    The friendliest Thai cities for foreigners

    Thailand is often called the Land of Smiles, but some cities feel especially welcoming to foreigners. Places like Chiang Mai, Hua Hin, Chiang Rai, Koh Samui, and Khon Kaen are known for friendly locals, relaxed lifestyles, and strong community spirit. Expats often say these areas make it easy to settle in, connect with people, and feel at home, whether in…

  • Top 5 orthopaedic specialised hospitals in Thailand | Thaiger

    Top 5 orthopaedic specialised hospitals in Thailand

    Bone, joint, and spine problems show up in different ways. For some, it’s an old injury that never healed properly. For others, it’s a condition that slowly starts limiting movement or everyday comfort. When treatment becomes unavoidable, knowing where to go can feel overwhelming. Thankfully, Thailand has no shortage of hospitals offering high-quality orthopaedic care. Many of them are known…

  • The best suit tailors in Bangkok (2026) | Thaiger

    The best suit tailors in Bangkok (2026)

    Tired of wearing ill-fitting suits that just don’t cut it? It’s time to upgrade your style game and go for a bespoke suit instead. Not only will it fit you like a dream, but it’ll also elevate your look to a whole new level. But wait, before you go running to your nearest tailor, it’s important to find one who’s…

  • Inside Bangkok’s gun trade at Wang Burapha, Thailand’s firearms district | Thaiger

    Inside Bangkok’s gun trade at Wang Burapha, Thailand’s firearms district

    In central Bangkok, a few blocks from the gilded spires of the Grand Palace, shop windows display an unexpected inventory that few visitors expect to see. Where tourists anticipate silk scarves or smartphone cases, they’re filled with Glocks, CZs, SIGs, Kimbers, Colts and Berettas arranged in neat rows, hunting rifles propped against the glass, boxes of ammunition stacked like tea…

  • Thailand’s PM2.5 levels soar, posing health risks in 38 provinces | Thaiger

    Thailand’s PM2.5 levels soar, posing health risks in 38 provinces

    The Geo-Informatics and Space Technology Development Agency (Gistda) reported that 38 provinces in Thailand, primarily in the Northeast and Central Plains, experienced elevated levels of ultrafine dust on Sunday morning. At 8am, Gistda indicated that particulate matter with a diameter of 2.5 micrometres or less (PM2.5) ranged from 37.6 to 75.6 microgrammes per cubic metre (µg/m³) across these provinces. Meanwhile,…

  • Do allergy meds cause dementia? Pediatrician explains | Thaiger

    Do allergy meds cause dementia? Pediatrician explains

    Pediatrician Clarifies Safety of Antihistamines Following Viral Dementia Fears A leading pediatrician has issued a detailed clarification regarding viral social media posts suggesting a link between routine antihistamine use and dementia, aiming to alleviate growing anxiety among parents. The online controversy stemmed from content claiming that daily consumption of allergy medications accelerates brain degeneration or Alzheimer’s disease. The posts included…

  • Time to talk about ‘Thai time’ | Thaiger

    Time to talk about ‘Thai time’

    Ask any foreigner in Thailand what confused them first, and you’ll hear the same answer: Time. Or more specifically, why nobody seems to be in a rush to meet it. In the West, being late is personal. It feels like disrespect, a failure, a small moral crime, and you receive a stigma as being lazy or unorganised. But in Thailand,…

  • How Thai stand-up comedy is learning to stand on its own | Thaiger

    How Thai stand-up comedy is learning to stand on its own

    Stand-up comedy in Thailand is young, unstable, and quietly interesting. It does not follow the American club system or the British circuit model. There are no clear ladders, few sponsors, and almost no shared language for what stand-up is supposed to be. And yet, it is growing slowly, improvising as it goes. At the centre of this growth for the…

  • What to do in Bangkok this weekend (and the next!) | Thaiger

    What to do in Bangkok this weekend (and the next!)

    How is January already moving this fast? You blink, survive the workweek, suddenly it’s Friday again. If your New Year motivation peaked somewhere around Wednesday lunch, this weekend is here to save you. Bangkok is doing what it does best, mixing slow hangs, cultural gems, food worth leaving the house for, and a few reasons to stay out later than…

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