ICONSIAM ranked as one of the world’s top 3 most influential retail property projects of the past 30 years at the MAPIC Awards 2025

ICONSIAM has once again sparked a defining phenomenon on the global real estate and retail stage, being recognised as one of the world’s top 3 Most Influential Retail Property Projects of the Past 30 Years at the MAPIC Awards 2025, hailed as the Cannes of the Retail Industry.
This prestigious recognition reinforces ICONSIAM’s status as the icon of innovation and creativity that inspires and attracts visitors from every corner of the globe.
The honour is another testament to Siam Piwat’s success as the visionary developer behind global destinations that deliver extraordinary experiences and a game-changer that has unequivocally demonstrated that the capabilities and creativity of Thai people are second to none.
MAPIC: The global stage for retail properties
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MAPIC is the world’s premier event for the retail real estate industry, held annually in Cannes, France. The event brings together over 4,000 participants from more than 75 countries, including investors, developers, retail brand executives, and experts, to exchange visions, innovations, and emerging trends in the retail and real estate industries.
At the annual event, the MAPIC Awards are presented across various categories to honour projects and brands that excel in innovation, creativity, and positive industry impact and urban development. Widely regarded as among the most prestigious recognitions in the global retail and retail real estate sectors, these awards set new benchmarks that the industry around the world eagerly anticipates each year.
This latest honour builds on ICONSIAM’s previous win for Best Shopping Centre in the world in 2019.
ICONSIAM ranked as one of the world’s top 3 most influential retail property projects of the past 30 years
ICONSIAM has made a historic milestone on the global stage as the only project from Thailand and the entire Asia region to advance to the final round alongside Puerto Venecia in Spain and Westfield London in the United Kingdom and to be honored as one of the Top 3 Most Influential Retail Property Projects of the Past 30 Years at the MAPIC Awards 2025, a prestigious recognition that affirms its significance as a transformative global destination.
The selection process for the special award, Most Influential Retail Property Project of the Past 30 Years, began at the first stage with the MAPIC Jury shortlisting 15 outstanding retail property developments from around the world over the past three decades.
The Jury emphasised projects that demonstrated strong visionary ambitions, redefined industry perspectives, and transformed the concept of retail destinations. Evaluation criteria included distinctive architectural design, innovative retail mix concepts, and the creation of new value through pioneering ideas and experiences.
ICONSIAM was selected to compete alongside globally renowned developments, such as Dubai Mall (UAE), Battersea Power Station (UK), Marina Bay Sands (Singapore), Westfield London (UK), La Maquinista (Spain), American Dream (USA), Mall of the Emirates (UAE), Puerto Venecia (Spain), Bluewater (UK), Centro Colombo (Portugal), Forum Istanbul (Turkey), Il Centro (Italy), Beaugrenelle (France), and Manufaktura (Poland).
Following this, MAPIC opened a global public voting period from September to mid-October this year through its online MAPIC Community platform, allowing people worldwide to cast their votes for the project they believed most deserved this historic recognition.
The result was a powerful show of support from the Thai public, who united in voting for ICONSIAM, the only project representing Thailand on the international stage. This strong collective support propelled ICONSIAM to the final round as the only entry from Asia, ranking among the Top 3 projects in the world.

Chadatip Chutrakul, Chief Executive Officer of Siam Piwat Group, stated with immense pride…
“ICONSIAM was conceived as a national landmark and a global destination, born from a profound commitment to showcase Thailand’s capabilities and magnificence to the world. This historic success is a testament to the power of collaboration and shared conviction of the Thai people, who are inspired by His Majesty King Bhumibol Adulyadej the Great, Her Majesty Queen Sirikit the Queen Mother, and their lifelong works in presenting the beauty and magnificence of Thainess to the world.
“They inspired us to follow in their footsteps and showcase our heritage on the global stage with pride. Today, ICONSIAM has been recognised as the only project from Thailand and Asia to be ranked among the Top 3 Most Influential Retail Property Projects in the World.
“We have fulfilled our original aspiration to bring honour and global recognition to Thailand and show the world that Thai people are second to none on the international stage.
“On this occasion, on behalf of the three joint venture partners — Siam Piwat Co., Ltd., Magnolia Quality Development Corporation, and Charoen Pokphand Group — as well as the management and employees of ICONSIAM, I would like to extend my sincere appreciation to the Makers, our great co-creators and partners from 15 countries across four continents who joined forces to bring this landmark to life, as well as the surrounding communities, business operators along the Chao Phraya River, our business partners, and all the Thai people who have helped us to achieve this global victory.
“We have brought the eyes of the world back on the Chao Phraya River, allowing people everywhere to witness the renewed vibrancy and prosperity of Thailand and experience something truly extraordinary and unparalleled.
“Since its opening seven years ago, ICONSIAM has proven to be instrumental in transforming the Thonburi side of the river into a major commercial hub on par with downtown Bangkok while simultaneously enhancing the quality of life for surrounding communities. This project embodies our aspiration to create shared value, serve as a magnet for tourism, and ultimately enable Thailand to stand proud for generations to come.”
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This award underscores ICONSIAM’s success as a revolutionary retail development with global impacts. In addition to its innovative creativity and cutting-edge design, the recognition also reflects Thailand’s role on the global stage with regard to urban development and sustainable retail. The factors contributing to ICONSIAM’s triumph include the following:
- ICONSIAM’s position as a true industry revolutionary: ICONSIAM has pioneered a never-before-seen concept of seemingly integrating art, culture, technology, and community into its retail and entertainment space.
- The ICONSIAM Model: ICONSIAM serves as an urban development model that drives positive transformation across economic, social, and environmental dimensions. It incorporates the infrastructure development to enable seamless connectivity by river, road, and rail, to enhance the quality of life for surrounding communities and stimulate economic growth for businesses along and around the Chao Phraya River.
- The greatest collaboration philosophy: ICONSIAM is committed to multi-dimensional collaboration with all stakeholders, including government agencies, the private sector, communities, and SMEs, to create a development of exceptional quality, while ensuring that every partner involved in the project achieves shared business success and can navigate challenges and overcome crises with resilience and dignity.
- Shared value creation as a business model: ICONSIAM focuses not just on business returns, but also on delivering value to society, particularly by fostering sustainable growth for the surrounding communities and enabling SMEs from across Thailand to grow from local champions into global heroes and earn recognition and admiration worldwide.
Chadatip Chutrakul, Chief Executive Officer of Siam Piwat Group, was honoured on the international stage at the MAPIC Awards 2025 with a Pioneer of Places Award, a lifetime achievement recognition. As the first Thai and Asian recipient of this esteemed honour, she joins a distinguished group of four other world-class retail business leaders:
- Maurice Bansay, President and Founder of APSYS, a developer of landmark projects in France and Poland
- Philippe Journo, Founder and CEO of Compagnie de Phalsbourg, a French real estate leader committed to high architectural and environmental standards
- Alexander Otto, CEO of ECE Group, a market leader managing over 200 retail properties across Europe
- Alain Taravella, President and Founder of ALTAREA, a major real estate developer in France, Italy, and Spain
Chadatip stated…
“This prestigious award does not belong to Siam Piwat alone; it belongs to Thailand. It is an honour and a source of immense pride for all Thai people. We are committed to ensuring ICONSIAM remains a powerful magnet that draws visitors from around the globe back to Thailand again and again and makes them fall in love with Thailand for a lifetime.”
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