ICONSIAM gears up for Thailand’s most spectacular water festival
Don't miss the UNESCO recognised Songkran festival! Held from April 10 to 16
ICONSIAM, a global landmark along the Chao Phraya River developed through a joint venture of Siam Piwat, Charoen Pokphand Group (CP), and Magnolia Quality Development (MQDC), joins forces with public and private sector partners to present the grand ICONSIAM THAICONIC Songkran Celebration 2025.
The group has invested over US$1.9 million (65 million baht) to host the spectacular event under the concept The Legendary Festival of Waters – A Stream of Thai Charms, reinforcing ICONSIAM’s position as a global experiential destination while highlighting the global allure of Thailand’s cultural heritage.
The event will feature 5 must-experience highlights showcasing the charm of Songkran to promote Thailand as a central tourism hub in the region, aligning with government initiatives.
Visitors can enjoy safe and fun water activities with a 9-metre-high water tower, a children’s water play zone, a stunning sand pagoda, Songkran parades, the sacred water-pouring ritual for Buddha images, and various Thai cultural performances and mini concerts throughout the seven-day celebration.
The festival will be held from April 10 to 16 at River Park, ICONSIAM, and is expected to attract over 1.4 million visitors throughout the seven-day celebration.
Global Songkran celebration
Supoj Chaiwatsirikul, Managing Director of ICONSIAM Co., Ltd., shared that Songkran is a source of great national pride, recognised as a global festival that draws visitors from all over the world while generating substantial economic benefits for Thailand.
As a key landmark and a global experiential destination, ICONSIAM is committed to honouring and preserving Thailand’s cultural heritage, passing the revered celebration on to future generations. As a leader in hosting iconic events, ICONSIAM continues to elevate Thai cultural celebrations on a global scale.
For this year’s grand Songkran festival along the Chao Phraya River, ICONSIAM has partnered with the Ministry of Culture, Department of Cultural Promotion, Bangkok Metropolitan Cultural Council, Tourism Authority of Thailand, Bangkok Metropolitan Administration, among various government agencies, along with various private sectors.
The official opening ceremony of the ICONSIAM’s THAICONIC Songkran Celebration 2025 will take place on April 10 from 5pm onwards at River Park, ICONSIAM, featuring the vibrant Songkran Parade, which includes appearances by a famous actress, captivating cultural performances, and lively mini concerts.
Legendary festival of waters
The festival blends traditional Thai customs with a modern touch, allowing visitors to experience Thailand’s heritage in a fun and safe environment. Visitors can immerse themselves in Thai-style fun through five must-experience highlights designed to create unforgettable memories.
1. Must Play – The Splash
- Sook-Songkran water tower: A 9-metre-high water tower decorated with Thai floral patterns, featuring spectacular water effects.
- Kids zone: A special water play area for young children to enjoy safely.
- ‘Dry & Dash’ zone: A convenient area for drying off, changing clothes, and freshening up before continuing to shop, dine, or explore ICONSIAM.
2. Must Discover – The Traditions
- Giant sand pagoda landmark: A stunning sand sculpture crafted by renowned Thai sand artist Chanathip Chuenbumroong.
- Sacred water-pouring ritual: Pour water over the marble Buddha statue from the Blue Temple (Wat Rong Suea Ten, Chiang Rai) for blessings in the Thai New Year.
- Respect for elders: Participate in the traditional water-pouring ceremony with Thai national artists for good fortune.
- Exquisite Thai pavilion display: Admire an intricately crafted pavilion, a masterpiece by Thai artisans.
- Cultural performances: Witness Nora dance performances (a UNESCO-listed intangible cultural heritage from southern Thailand) and other rare Thai classical dance showcases.
3. Must Joy – The Celebration
- Spectacular Songkran parade featuring eight Thai celebrities, including Bow Maylada, Win Metawin, Engfa Waraha, Charlotte Austin, Leena Lalina, Mew Natcha, Chompoo Araya, and her daughter Abigail.
- Over 300 free mini concerts from top artists, including Jeff Satur, 4EVE, ATLAS, PROXIE, LYKN, Dice, Milli, Dice, Daou Offroad, among others.
4. Must Taste – The Flavours of Thailand
- Experience the flavours of SOOKSIAM with four regions of Thailand, including Khantoke dishes from northern Thailand, Trang-style grilled pork, Sukhothai-style tom yum noodles, and seasonal desserts like mango sticky rice and Thai mango lod chong.
- Cooling summer treats from over 150 renowned restaurants at ICONSIAM.
5. Must Buy – Seek the Thai Treasures
- Exclusive Songkran collection: NAKROB MOONMANAS x ICONCRAFT featuring unique t-shirts, pants, hats, and bags.
- Thai handicrafts & souvenirs: A wide range of artisan products and refreshing summer goods from over a thousand shops at ICONSIAM, ICONCRAFT, SOOKSIAM and Siam Takashimaya.
Experience the perfect blend of tradition and modern entertainment at Thailand’s most spectacular Songkran festival! Join us for the THAICONIC Songkran Celebration 2025 at River Park, ICONSIAM from April 10 to 16, and immerse yourself in a joyous and culturally enriching celebration – free of charge.
Stay tuned for event updates and participation details:
Press release
Latest Thailand News
