tourism revenue
- Thailand News
Thailand’s Marriage Equality Bill to boost GDP and tourism
Thailand’s historic decision to legalise same-sex marriage, starting January 2025, is set to supercharge its tourism industry, drawing in millions of visitors and billions in revenue. According to a new study by digital travel platform Agoda, this legislative move is projected to bring in 4 million additional international visitors each year, driving up tourism revenues by an impressive US$2 billion…
- Tourism News
Hippo hooray: Moo Deng ‘charges’ up Chon Buri’s tourism boom
Chon Buri province is experiencing a significant boost in tourism revenue, largely due to the popularity of a baby pygmy hippo named Moo Deng. This charming young hippo, only four months old, has become a major attraction at the Khao Kheow Open Zoo. Governor Thawatchai Srithong announced that Chon Buri’s tourism-related revenue reached 27 billion baht (US$777 million) from July…
- Thailand News
Loy Krathong festival to generate 6.9 billion baht tourism revenue
Thailand’s Loy Krathong festival is set to boost the economy, with an expected 6.9 billion baht in tourism revenue from 1.9 million domestic trips, as reported by the Tourism Authority of Thailand (TAT). The northern region is forecasted to be the most popular destination, drawing the highest number of tourists. TAT Governor Thapanee Kiatphaibool projected a 9% increase in tourist…
- Tourism News
Phuket tourism revenue poised to exceed 2019 levels
Tourism revenue in Phuket is on track to surpass the 2019 figures, with visitor numbers approaching pre-Covid-19 pandemic levels, as revealed by Thanet Tantipiriyakit, President of the Phuket Tourist Association. “Phuket has now transformed into a destination for quality tourists, as total spending of tourists has risen above the amount recorded in 2019 despite the overall number of visitors falling…
- Business News
Thai baht surge hits exporters and tourism revenues
Thailand’s exporters and tourism sector are feeling the squeeze as a rapid appreciation of the Thai baht continues to impact revenue. The central bank attributed this surge to a weak US dollar and stronger regional currencies, such as the Chinese Yuan and Japanese Yen. Yesterday, September 30, the baht reached a 31-month peak at 32.235 against the US dollar, marking…
- Tourism News
Thailand welcomes 20 million tourists in seven months
Thailand experienced a significant surge in tourism, welcoming 20 million foreign tourists in the first seven months of the year, marking about half of the pre-Covid-19 levels. Prime Minister Srettha Thavisin announced on X, formerly Twitter, that from January 1 to July 25, more than 20 million international visitors arrived in Thailand, reflecting a 34% increase from last year. Acknowledging…
- Tourism News
Thai tourism must shift to supply-driven strategy for 2025, says TAT
The Thai tourism industry must adopt a supply-driven strategy to enhance its competitiveness, according to the former governor of the Tourism Authority of Thailand (TAT). The TAT outlined its marketing direction for 2025, aiming to increase revenue by 7.5% from 2024, targeting 39 million foreign arrivals and 205 million domestic trips. This figure is a revision from the 220 million…
- Tourism News
Thailand expects 42 billion boost from French tourists post-Olympics
The Paris Olympic Games are projected to draw fewer visitors than initially expected, prompting the Tourism Authority of Thailand (TAT) to anticipate a resurgence in the French market post-event. The TAT forecasts 42 billion baht in revenue from French tourists in 2024. Soraya Homchuen, TAT Director in Paris, indicated that the French market is experiencing a lull due to two…
- Thailand News
Thailand’s tourism revenue goal in jeopardy: Tourism minister
Thailand faces an uphill battle in reaching its ambitious 3.5 trillion-baht tourism revenue target for 2024, as admitted by Tourism and Sports Minister Sermsak Pongpanich. Speaking at the Thai Hotels Association’s annual conference, Sermsak highlighted the current progress and challenges ahead. “In the first five months of this year, Thailand has welcomed 15 million foreign tourists, generating 1.1 trillion baht.…
- Business News
Thai tourism revenue to hit 3 trillion baht, misses target
Thai tourism revenue is projected to reach 3 trillion baht this year, falling short of the government’s target of 3.5 trillion baht due to economic challenges in key markets, the Tourism Authority of Thailand (TAT) reported. As of today, Thailand has seen 14.9 million foreign arrivals, generating 709 billion baht (US$19.4 billion). This figure represents roughly 30% of the international…
- Business News
Thailand targets 465 billion baht in central region tourism revenue
The Tourism Authority of Thailand (TAT) is set to promote the central region with new flight connections to the south and northeast, aiming to generate 465 billion baht in tourism revenue this year. Following a mobile cabinet meeting in Phetchaburi province, Prime Minister Srettha Thavisin directed TAT to boost tourism in Suphan Buri, Kanchanaburi, Ratchaburi, and Phetchaburi. The initiative will…
- Tourism News
Thailand’s foreign tourism boom: 10 million visitors fuel 500 billion windfall
Thailand has welcomed over 10 million foreign tourists this year alone, leading to revenue exceeding 500 billion baht, reported the Tourism and Sports Ministry. The data, up to date as of yesterday, shows 10,723,953 foreign visitors have contributed to an income of 518 billion baht (US$14 billion). Chinese tourists led the pack with over 2 million visitors, followed by 1.39…
- Business News
Political unrest fuels growth in Thailand Privilege Card membership
Political unrest and geopolitical conflicts worldwide have propelled the Thailand Privilege Card’s membership count to a staggering 3,871, according to the card’s operator. The card’s operator, Thailand Privilege Card Co (TPC), noted that the long-stay visa, spanning from five to 20 years across four membership categories, has been a significant draw for individuals in countries facing severe political challenges. Russia,…
- Business News
Thailand targets diverse travel groups to boost tourism revenue
Thailand‘s aim of generating 3.5 trillion baht (US$97 billion) in tourism revenue this year requires a broader appeal beyond just leisure travellers to be competitive with other destinations, as per Dusit International. Suphajee Suthumpun, the CEO of Dusit Group, pointed out that while the new visa-free scheme is likely to ease travel, it alone would not suffice to boost revenue.…
- Tourism News
Thailand aims for 40 million tourists and 3.5 trillion baht revenue
The goal of 40 million international tourists and an ambitious revenue target of 3.5 trillion baht (US$ 98,348,390,000), as set by Prime Minister Srettha Thavisin, remains a tall order for this year, according to the Tourism and Sports Ministry. Still, the ministry plans to attract longer stays and increase spending through a range of measures, including soft power products, safety…
- Thailand News
Thai national parks report record revenues and visitors in 2023
The Thai Department of National Parks, Wildlife and Plant Conservation disclosed on January 4, the rankings of the top 10 highest-earning and most-visited national parks from the pool of 133 parks for the previous year. Based on revenue from January to December 2023, the top 10 Thai national parks accumulated a whopping total income of 1,651,868,101 baht (US$47 million). Hat…
- Thailand News
Thai National Parks’ revenue rises 324 million baht from last year
The Ministry of Natural Resources, and Environment of Thailand revealed that the revenue of 133 Thai national parks increased by 324 million baht this year. The Director-General of the Department of National Parks, Wildlife and Plant Conservation, Ratchada Na Ayutthaya, revealed that the revenue increased because of the border reopening on July 1 and the relaxation of travel restrictions after the…
- Tourism News
Survey shows over half of Thai hotels are considering closing due to low demand
A survey conducted by the Bank of Thailand and the Thai Hotels Association shows that 52% of hotels are considering closing temporarily and 9% want to shut down for good. 62% plan to reduce their workforce costs as a result of the financial fallout from Covid-19, while 61% say they will cut expenditure elsewhere. The Bangkok Post reports that the…