soft power
- Thailand Travel
Rhythm of Thailand: TAT’s mission to discover Thai charms
The Tourism Authority of Thailand (TAT) continues to boost Thailand’s…
- Thailand News
Thailand ranked top in Asia for cultural heritage wealth
Thailand has been ranked first in Asia and eighth globally…
- Bangkok News
Thailand flexes soft power with food and film frenzy
Suspended Prime Minister Paetongtarn Shinawatra declared Thailand’s creative soft power the…
- Thailand News
Thailand nominates traditional dress for UNESCO heritage status
The Ministry of Culture has formally proposed the traditional Thai…
- Events
ISAAN SOUL PROUD: ISAANCF2025 returns to light up Khon Kaen
The clock is ticking; Thailand’s liveliest and most inspiring creative…
- Thailand News
Thailand promotes Muay Thai as soft power in Europe and China
The Department of International Trade Promotion, under the Ministry of…
- Thailand News
Thailand to boost tourism with ‘Thai Charm’ and must-visit cities
Thapanee Kiatphaibool, Governor of the Tourism Authority of Thailand (TAT),…
- Thailand News
Taxing tunes: Music giant pitches cut to boost Thailand’s soft power
Thailand’s largest music company made a bold appeal to the…
- Thailand News
Kebaya recognised as UNESCO intangible cultural heritage
Kebaya, a traditional garment worn by women across Southeast Asia,…
- Events
Dentiste X Lisa creates confident smiles and inspires fans nationwide
Because a confident smile is the driving force behind making…
- Business News
Thai and mighty: Thailand’s soft power shines in Shanghai
Commerce Minister Pichai Naripthaphan led a star-studded delegation to the…
- Bangkok News
Bangkok aims to turn Chatuchak Market into soft power paradise
Thailand is setting its sights on transforming the iconic Chatuchak…
- Thailand News
Thailand and South Korea to boost cooperation in soft power
Thailand and South Korea have committed to enhancing cooperation in…
- Thailand News
Thai tunes set for world domination with PUSH & PULL strategy
Thailand is turning up the volume on the global stage.…
- Thailand News
Thailand to boost exports with soft power in China and Hong Kong
In a move to boost exports, Thailand’s Department of International…
- Thailand News
Thailand seeks UNESCO recognition for Tom Yum Kung & Kebaya dress
The Government of Thailand is pushing to have Tom Yum…
- Economy News
Thai PM launches Phenix to make Thailand global food hub
Prime Minister Srettha Thavisin led the Phenix project yesterday, aiming…
- Thailand News
Ministry of Commerce turns local crafts into economic powerhouses
Tasked with transforming traditional crafts into a potent form of…
- Thailand News
Groundbreaking Thai sci-fi flick ‘Uranus2324’ to release in July
In a historic milestone for Thai cinema, Uranus2324, the nation’s…
- Thailand News
Commerce Minister aims to boost Thai-Japan trade
The Deputy Prime Minister and Minister of Commerce, Phumtham Wechayachai,…
- Economy News
Thai government’s Ofos project to create 20 million jobs from June
The Thai government has plans to set in motion the…
- Thailand News
Brewing herbal revolution: Thai herbs poised to spice up global markets
Government spokesman Chai Wacharonke unveiled Prime Minister Srettha Thavisin’s master…
- Business News
Unveiling Thailand’s cultural heritage through mini-dramas
The Department of Commerce is encouraging business owners to utilise…
