Phuket to become Asia’s wellness tourism hub with health expo

Phuket is set to make waves in the wellness tourism industry with the launch of the Phuket Health Expo later this month. Provincial officials, led by Governor Sophon Suwannarat, announced the event during a press conference at the Phuket Provincial Hall yesterday, July 9.

The expo, scheduled for July 24 to 28 at Central Festival Phuket, aims to catapult the island into the spotlight as Asia’s top destination for health and wellness tourism.

“This event will showcase Phuket’s potential and readiness to export health and wellness products and services on a global scale.”

A host of distinguished figures attended the announcement, including Rewat Areerob, President of the Phuket Provincial Administrative Organisation (PPAO), Kongsak Koophongsakorn, President of the Phuket Chamber of Commerce, and Kamolphan Chalermsakulrat, Deputy Director of the Tourism Authority of Thailand (TAT) Phuket Office. Representatives from the health, tourism, and business sectors, including Somsuk Samphanprathip, Deputy Chief of the Phuket Public Health Office (PPHO), and Dr Mongkol Nittayawimon, President of the Thai Traditional Medicine Apiwat Development Association, also lent their support.

The expo promises to be a vibrant, multifaceted event, divided into three main zones:

1. Phuket Health & Wellness Showcase: Featuring leading health and wellness products and services from Phuket.
2. Connect Phuket Connect The World: Highlighting products and technology from international markets and national chambers of commerce.
3. Phuket Soft Power: Showcasing products and services from various health associations in Phuket, including five-star community products.

Visitors can look forward to an array of activities, such as a floating flower arrangement competition in a spa tub on July 24, a health tourism seminar by the Thailand Convention and Exhibition Bureau (TCEB), a Muay Thai Soft Power discussion, a massage competition, and a Food as Medicine competition.

With investments projected to exceed 10 million baht, the expo is expected to deliver substantial economic benefits, fostering business alliances and creating a comprehensive supply chain for health products and services. This event is set to firmly establish Phuket as a global leader in wellness tourism, reported Phuket News.