trends

  • Business News

    Shifting gears: Thai interest charges towards hybrids, veers from EVs

    Interest in battery electric vehicles (BEVs) among Thai consumers has declined over the past year, while hybrid electric vehicles (HEVs) have gained popularity, according to a survey conducted by Deloitte. The 2024 Global Automotive Consumer Study indicates that the percentage of Thai respondents interested in purchasing a BEV has dropped to 20% this year from 31% in 2023. Conversely, interest…

  • Thailand News

    New year’s grape eating trend goes viral in Asia

    The start of 2024 has seen the emergence of a hot new trend on social media, centred around the consumption of 12 grapes under a table on New Year’s Eve. This trend originated from a Spanish custom in which it is believed that eating 12 grapes in sync with the 12 strokes of midnight will bring good luck for the…

  • Thailand News

    Scrutinising October lottery trends: Top numbers and peculiar predictions unveiled

    The lottery trends for today’s highly anticipated draw are under scrutiny as the top numbers and news highlights have been circulating. TikTok user nid8857, from Pattum Royal Technical Solar Salt, shared a video on their account revealing five lucky numbers from the Chinese calendar: 951, 4536, 3943, 942, 015. In other lottery news, Prime Minister and Finance Minister Settha Thavisin,…

  • Business News

    Marketing 6.0: MAT reveals trends shaping customer behaviour and tech influence

    Changes in customer expectations prompted by digital disruption and evolving consumer behaviour indicate that the world is entering a new marketing era. Postmodern methodologies such as multiverse marketing – which fuses the physical and digital realms into a seamless buying experience – are at the forefront of Marketing 6.0, declared the Marketing Association of Thailand (MAT). According to the association’s…

  • Property

    Covid-19 has accelerated Thailand’s property market disruption by 5 to 10 years

    Real estate experts say the Covid-19 pandemic has accelerated a great disruption in Thailand’s property market that was supposed to take place over the next 5 to 10 years. Now, however, experts say it will arrive sooner. According to managing director of Chon Buri-based property developer, Ratanakorn Asset Co., Jugkarut Ruangratanakorn, there are 10 disruptive trends that will challenge the…

  • Technology News

    Digital literacy a must for bank card holders after recent cyber fraud incident

    In light of the recent cyber fraud incident, in which 40,000 people were victimised in Thailand, a cybersecurity expert is emphasizing the need for digital literacy. Prinya Hom-anek, president of the ACIS Professional Centre, an IT security consulting service, says bank card holders are the most vulnerable in the payment ecosystem. This vulnerability sees criminals targetting the group first, as…

  • Covid-19 News

    Covid UPDATE: 233 deaths, provincial infection numbers, vaccine update

    The Thai public health department has announced an additional 19,014 infections for Sunday along with another 233 Covid-related deaths. 20,672 patients have been released from state care, again exceeding the number of new cases over the past 24 hours. 5,239 patients remain in a serious condition and another 1,117 are on artificial respiration. The published numbers extend a general trend…

  • Covid-19 News

    Covid UPDATE Sunday: 233 deaths but over 20K released from state care

    The Thai public health department has announced an additional 19,014 infections today along with another 233 Covid-related deaths. 20,672 patients have been released from state care, again exceeding the number of new cases over the past 24 hours. 5,239 patients remain in a serious condition and another 1,117 are on artificial respiration. The published numbers extend a general trend over…

  • Thailand News

    Tinder’s top dating trends for the decade ahead

    The following is a press release submitted by Tinder, a popular dating application. More than half of all Tinder members across the globe are Gen Z (18 to 25 year old young adults) and even before the pandemic they were already redefining the rules of dating. Then 2020 happened and everything changed. It’s been the busiest year in Tinder’s history.…

  • Covid-19 News

    Thailand is on top of the tourism shopping list for Asian travellers, when the borders open

    “Fear & Possibilities in a Post Coronavirus World”. That’s the name of a new study jointly prepared by Blackbox Research, Dynata, and Language Connect. For ‘fear’ and ‘possibilities’, there are plenty of both as Thailand and Asia emerge from 6 months of battling and containing Covid-19, with more knowledge and better handling of outbreaks. The global study indicates that residents of…

  • Tourism News

    Travel trends define future of world tourism

    People still want to travel, even if their options are severely limited at the moment. 84% of respondents to a Hotels.com survey admit that they are “looking forward to travelling again”. But attitudes towards have also evolved as a result of the world Covid-19 pandemic. 49% of those surveyed admit that they would “still be nervous about travelling” even after…

  • World News

    Coronavirus pandemic reaches 4 million people infected

    Across the world some 4,100,000+ people are now infected with Covid-19. The actual number is much higher but, for lack of testing and diagnosis in some countries, we may never know the exact number. Still the statistics, as varied and unreliable as they may be, still provide some general trends and provide scientists with valuable data. There has never been…

  • Property

    Bangkok’s expat rental trends changing

    The number of Japanese expats in Thailand dropped to lower than 20% of the total expats in Thailand for the first time, dropping to 34,133 as of April 2019, a 4% decline year on year, according to CBRE. CBRE are reporting a change in demand and an impact on the rental apartment sector in Bangkok, despite a healthy performance. Typically, they…

  • Phuket News

    Digging into the Phuket hotel data

    by Bill Barnett, c9hotelworks As Phuket’s hotel operators and owners face a disruptive 2019, we thought it was time to do a deep dig into the island’s accommodation performance metrics. Global hospitality data and analytics group STR was the logical resource, so we spoke to their Area Director Asia Pacific, Jesper Palmqvist. The following are key takeaways from the highly focused…

  • Tourism News

    Pattaya – 30% down this year, European tourist drop-off

    PHOTO: afarangabroad.com The strength of the baht, rising tourist locations elsewhere around the region, fickle tourists has seen a demographic shift in Pattaya’s tourists and what they are doing during their visits. A leading tourism official has now confirmed what many Pattaya expats and locals have been saying for the past year… “The days of Europeans visiting Pattaya in large…

  • Thailand News

    Twitter is on the rise in Thailand. This is what you were Tweeting about in 2018.

    From #BTS (the band not the Skytrain), to #AIS and #KFC. Twitter have released their #YearOnTwitter data for 2018 for Thailand. 2018 was a year dominated by local and international talents: from #BTS and #GOT7 to @BamBam1A and @peckpalit, while TV dramas also made their mark with conversations centering around #บุพเพสันนิวาส (Bupaesaniwas) and #เลือดข้นคนจาง (In Family We Trust). The biggest…