South Thailand’s hotel industry booming with increased tourist arrivals

South Thailand is seeing a resurgence in tourism, with room bookings in hotels reaching 85%, according to Sueksit Suwandissakun, the president of the Southern Hotel Association. This is a positive sign for the industry, which has been impacted by the Covid-19 pandemic over the past year.

Many hotels in popular tourist areas are already fully booked, with the majority of reservations being made at three-star hotels and below. The booking rate for this month is at 80%, and even more, reservations are expected to be made for next month, with the rate expected to reach 60%, The Phuket Express reported.

The limiting factor for tourism currently is the number of flights that are back in service, with only 50% of flights being operational compared to 2019 when there were 450 flights in operation. Despite this, passenger numbers have improved by 70% on the flights that are running.

The top ten countries in terms of the number of arrivals in Phuket over the past year were Russia, India, Australia, Britain, Singapore, Germany, Malaysia, Kazakhstan, America, and Israel. The increase in tourism is not solely driven by foreign tourists, however, as domestic travel has also been on the rise in recent months.

Recently, there were reports of police in Bangkok extorting money from a Taiwanese actress and rumours about officers allegedly extorting money from a Saudi Arabian tourist. However, Sueksit noted that this has not affected tourism, as the normal booking rate for this month is already good.

February is a special month, with Valentine’s Day being celebrated worldwide, but this is not likely to increase travel as there are no long holidays for foreign tourists. The southern region of Thailand has always been a popular destination for tourists, with its beautiful beaches and vibrant culture attracting visitors from around the world.

Overall, the southern region of Thailand is experiencing an improvement in the tourism industry, which is a positive sign for the future. With continued progress, the industry is expected to recover to pre-pandemic levels, bringing much-needed revenue to the region.

South Thailand NewsTourism News

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Tara Abhasakun

A Thai-American dual citizen, Tara has reported news and spoken on a number of human rights and cultural news issues in Thailand. She holds a Bachelor’s Degree in history from The College of Wooster. She interned at Southeast Asia Globe, and has written for a number of outlets. Tara reports on a range of Thailand news issues.

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