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  • Business Buzz: Value in organic search results

    PHUKET: While I believe that because of Social Media (Optimization), Search Engine Optimization (SEO) itself is becoming less relevant, there is no doubt it is still important to get organic search results, especially with Google and YouTube, by far the leading search engines. Although the algorithm for ranking is constantly changed by Google, it is possible to analyze trends and…

  • Finance: Focus on China when investing

    PHUKET: China’s stock market is imploding and that’s not only shaking confidence in the country, it’s also impacting global financial markets. However, investors need to keep in mind that over the past 15 years, the Chinese stock market has actually experienced both sharp rises and steep falls, with the last crash occurring in 2007. The market then largely moved sideways…

  • Business Buzz: Don’t forget the database

    PHUKET: Almost every business these days has at least some form of website and social media presence. What still amazes me, though, is how few are creating a database ā€“ which is actually their biggest asset. Simple Marketing 101 suggests you need potential customers to make a sale. And the easiest way to get potential customers is to create a…

  • Finance: Continuing education

    PHUKET: I have always been a big fan of education. It was instilled in me by my father from the time I was young and saw all of my friends leaving education early for the allure of a quick paycheck. Obviously, the short-sightedness of that only becomes apparent in hindsight, but I don’t think it is ever too late to…

  • Making life easier with HeadsUp

    PHUKET: A young Phuket man is giving the world a ‘HeadsUp’ with a new application he helped to create, which is aimed at simplifying everyday life. Robert Conner, who is a former British International School of Phuket student, helped develop an app called ‘Hey! HeadsUp’ with his college friends Abhijay Bhatnagar and Arjun Bhatnagar. The app allows you to schedule…

  • Business Buzz: Facebook hits billion in one day

    PHUKET: If there was ever any doubt about the popularity and growing success of Facebook, on August 24 they answered their critics in the best possible way. It was the first time that a reported one billion users logged into their Facebook account on the same day. To put it into perspective, that was not a billion users in a…

  • Finance: Yuan’s potential impact on stocks

    PHUKET: China has fired a barrage in the ongoing global currency wars with its first devaluation in two decades in hopes of propping up its export-driven economy and reducing its politically dangerous loss of manufacturing jobs. Despite the dramatic headlines, what’s looking like a mere two per cent devaluation is unlikely to trigger a bear market in the global stock…

  • Arrivals increase as room rates slide

    PHUKET: While it’s encouraging that passenger arrivals at the island’s airport jumped by 11% during the first half (H1) of this year, compared to the same period last year, the flip side shows that hotels in all tiers tumbled with average room rates plunging from US$175 in H1 2014 to US$154, Bill Barnett, managing director of C9 Hotelworks said in…

  • Business Buzz: Five tips for content creation for your business

    PHUKET: The first priority in marketing through social media is to decide what you want to achieve. Is it for people to find out about a new service; to get them to visit your Facebook page; to educate them on something unknown; to be funny; or to shock with facts; or just to create brand awareness? Also think about where…

  • Phuket’s infamous inflation linked to economic growth

    PHUKET: Phuket inflation grew at a rate of 4.1 per cent in 2014, according to data released in C9 Hotelwork’s new Economic Overview of the island. What is clearly demonstrated in the numbers is how important tourism is as a driver of the economy. Using Gross Provincial Product (GPP) as the lead indicator, tourism directly accounts for 35.6 per cent…

  • Finance: Cut to chase: advice or pitch

    PHUKET: How do you know if the financial advice you are receiving is solid, or if it is a sales pitch in disguise? The first line of due diligence you should always employ is to check the educational background of the advisor. Ask where they did their financial studies and then verify with the institution that they do have the…

  • Business Buzz: Your business needs social media

    PHUKET: These days you hear that every business should have a social media presence, but why is this the case? This week, we explore the main reasons why social media is so important and, if done correctly, what benefits it brings to your business. BRANDING & EXPOSURE To launch a company, create a brand name and even just to be…

  • Bill to slash cheap package tours, arrival numbers to be unaffected

    PHUKET: The plan by Cabinet to put an end to cheap tour group packages arriving in Thailand will not have a significant affect on the industry in Phuket, says Santi Pawai, Director of the Phuket office of the Ministry of Tourism and Sport (MOTS). “I’ve heard about the draft bill, but have yet to receive any official notification. I believe…

  • Finance: Cash in on six forms of passive income

    PHUKET: I have written before about the ideal financial situation. This exists when you have multiple streams of passive income which exceed your desired lifestyle. In this scenario, you can live as long as you want and your means will continue to grow, allowing you to contribute to society with the excess. There are different forms of passive income, and…

  • Business Buzz: Consistency is the key

    PHUKET: One of the most frequent comments I receive from unsuccessful people is that they believe social media does not work and is all hype and myth. It is interesting that so many say this, especially when successful users swear that without social media their business would be dead. So to help the doubters, here are points that have probably…

  • Boat Lagoon prepared for community boom (video)

    PHUKET: Boat Arcade will continue to focus on children’s activities and their needs in the second phase of the project, following the recent completion of the first phase, where the area has been developed as the ‘East Coast Edutainment and Family Center,’ confirmed Kanittha Prasopsirikul, managing director of ‘By Kanittha’ Company and Boat Arcade’s public relations representative. The marketing strategy…

  • Finance: Time to reinvest in bank stocks, ETFs

    PHUKET: Bond yield curves have grown steeper and this means it is a good time to take a closer look at investing in bank stocks or bank ETFs, but risk-adverse investors will still need to be selective when choosing what to invest in. STEEPER CURVES ARE GOOD FOR BANKS To begin with some investing basics, short-term interest rates are set…

  • Business Buzz: Is ‘social media’ a fad, or is it forever?

    PHUKET: It doesn’t matter where we go today, we are surrounded by social media and its influences. Tweet this, like that, share and like this… Terms we were not familiar with not that long ago are now in common daily language. So is this a passing fad or is the social media craze here to stay, and even more importantly,…

  • Finance: Cash in on divergence with some dumb luck

    PHUKET: ‘Divergence markets’ are a very interesting topic at the moment with the recent trading action in China. From a technical perspective, the action has been fascinating because the NASDAQ continued to make new highs during the first big leg down in China. This is what is called ‘divergence’, when major markets that have been mainly flowing in tandem for…

  • Video Report: Boat Arcade to open next month | Thaiger

    Video Report: Boat Arcade to open next month

    PHUKET: With a lot of activities for children and their doting parents, the brand new Boat Arcade, branding itself as the ‘East Coast Edutainment & Family Center’, expects to be a smash hit when it opens its doors next month. The two-storey, high-street style shopping, dining and edutainment complex is dedicated to the island’s international community. Located at the Boat…

  • Business Buzz: The benefits of websites | Thaiger

    Business Buzz: The benefits of websites

    PHUKET: Almost every business has a website now, but what are the real reasons for having one and are people using them effectively? When I ask many business owners, they often reply that they need one because everyone else has one. But do most people really understand the reasons a website is so important and how they can add real…

  • Finance: Get smart with cyber security stocks

    PHUKET: The recent New York Stock Exchange (NYSE) trading halt triggered a brief rush into cyber security stocks on renewed fears of yet another serious hack attack. While that incident was apparently caused by a computer malfunction, it shows just how jumpy investors are when it comes to the possibility of a new high-profile hack similar to the one that…

  • Business Buzz: Social media automation brings success on a platter

    PHUKET: Is your business taking advantage of social media automation? These days, it is easy to get overwhelmed by the number of different applications and platforms that we can choose from on social media. Facebook, Twitter, LinkedIn, Google+, Pinterest, YouTube and Instagram are some of the most commonly known sites, but have you heard of SnapChat, Reddit, Quick-R, Flickr, Picasa,…

  • Finance: Providing the best in the business

    PHUKET: Following on from my article about the Millennium fund, I am writing this week about some Wall Street legendary fund managers that you can now access with relatively small allocation in a portfolio. Belmont has made its main business out of selecting the absolutely best managers in the world and offering access to them at reduced minimums. While the…

  • Dermatology stakes claim in Thai medical tourism industry

    PHUKET: Dermatology is staking its claim in Thailand’s developing medical-tourism sector, a growth which is due in part to an increasing number of highly qualified dermatologists, state-of-the-art treatments and affordable services. Romrawin Clinic, with two of its branches located in Phuket, has taken advantage of the demand for dermatological procedures and is now at the forefront of the business with…

  • Business Buzz: The beauty of Instagram

    HUKET: Instagram as we know it is changing, but that can be a good thing if you are a business looking to increase your exposure. Instagram is a photo-sharing app that reportedly has more than 300 million monthly users. It is very popular with people born in the 80s and 90s, who account for more than 37% per cent of…

  • Finance: Rising interest rates won’t kill REITs

    PHUKET: Many investors looking for yields and exposure to real estate have piled into Real Estate Income Trusts (REITs) despite the prevailing investment wisdom being any eventual rise in interest rates will be a disaster for the sector. After all, REITs rely heavily on borrowing to acquire real estate with interest payments on this debt usually being their biggest expense.…

  • Finance: Millennium in a league of its own

    PHUKET: I have been asked quite a few times by my readers for some of my advice that I actually follow myself, since I often tend to focus in my articles on warnings to stay away from certain asset classes or at least temper exposure to them. With that in mind, I have chosen to write about a few funds…

  • Heritage tourism on Phuket

    PHUKET: While Phuket has become a leading mass tourism destination and Thailand’s second market after Bangkok, travel specialists and local businesses are digging deep into the island’s rich culture and history to satisfy a growing demand from high-end visitors seeking immersive experiences on the island. The local Baba culture provides one such source of inspiration for those wanting to venture…

  • Business Buzz: How to promote a sales funnel successfully

    PHUKET: We have now covered how to prepare the marketing and sales process. The next part, crucial to any success, is getting the message out to the target market. It does not matter how good your product, customer service or social media presence is if nobody knows you exist. There are so many choices with social media these days that…