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Business Buzz: Test to see if social media will work for your business



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PHUKET: One of the most common objections people have about using social media is that, while they understand it works for other people, they think their business is different and it will not work for them.

So I have put together a quick test to see if social media would benefit you:

Do you have a website?
Do you need more customers?
Do you want people to know more information about your business?
Do you have a limited marketing budget?

If you answered ‘yes’ to even one of the above then the good news is that social media marketing will work for you.

Basically, for any business that would like to raise its profile, find new customers, create brand awareness, market at a very cost-effective price, or just share valuable information with potential clients, it is the perfect medium.

Now, it is true that one solution will not fit all, so when choosing a strategy you will need to be creative and consistent with your business image and target market, but that is not hard. I am yet to find a business that has not been able to come up with a great strategy that has either increased awareness or customers, and in most cases both.

Saving the best for last, anyone can do this, and there’s a wealth of information available on the internet about all of the available platforms, so it doesn’t matter what your industry or target market, there’s something for everyone.

And it is affordable enough, and in many cases free, so that there’s no barrier for anyone. Or in a worst case scenario, you can just outsource to an expert.

Simon Wetherell is a social media expert, lawyer, best-selling author & international speaker. He now resides in Phuket where he trains businesses and individuals on how to profit from the social media industry. For more information go to or call him on 095 085 3355.

— Simon Wetherell


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