PHOTO: BTS members posing with South Korean President Moon Jae In

400 million views, 500 million, 600 million. Just scroll through the group’s songbook on YouTube from the past five years and you will be watching music history in the making – a success built on a new pop genre, new ‘music business’ model and seven young South Koreans hell-bent on succeeding in the music world, beyond South Korea.

Now, the global success of K-pop act BTS lies at the core of an academic course launched at the University of California, Berkeley. The student-run course has been announced on the university’s website as part of UC Berkeley’s Democratic Education at Cal program.

The group – consisting RM, J-Hope, Suga, V, Jungkook, Jimin and Jin – have amassed a social media following (called ARMY), ignited live audiences with their happier sharp choreography and won international awards. It hasn’t all been easy and their story, from seven teenagers living in one dorm in Seoul, to international music stars has lessons for all interested in modern pop music.

On the course “Next Generation Leaders: BTS” students will learn about the K-pop boy band’s growing global impact, which led to their immense success.

In an era where airlines are now run by accountants instead of pioneers, aviators or passionate flyers, it’s no wonder we’re seeing the passing of an important aviation milestone this week.

The Airbus A380, a passenger favourite, failed to ignite the interest it needed to sustain new orders and and a continuation of the program of building, selling and servicing the world’s largest passenger aircraft. With its first flight in 2007, the demise of the program just 12 years later is a sad day for Airbus. Although they’ve largely paid for the enormous investment with the sales racked up to date, the company will fail to capitalise on the blood, sweat and tears of such an astonishing aviation engineering feat.

As of today, there are 313 firm orders from 16 customers for the passenger version of the A380-800. 234 have already been delivered to 13 customers as of last month (January 2019).

I recall seeing my first A380 at Melbourne ”Tullamarine” Airport back in 2007 when early-adopter QANTAS toured their first A380 around the nation’s airports. Compared to every other aircraft flying at the time, including the mighty ‘Jumbo Jet’, the Boeing 747 (the 747-400 was the popular model still flying at the time), the mega Airbus was a scene-stealer. It was enormous but also, as it limped off runways, a majestic beast that defied gravity.

To get such a mighty plane into the air, before it came to the end of existing runways, took a lot of refinement in wing design and new engines. But that was just the start – the things passengers wouldn’t really notice.

Inside, the proportions were astonishing. If configured as all-economy seating they could carry up to 800 passengers. No airline decided to go in that direction, instead setting up three-class configurations on the two floors of seating. Most airlines were carrying 450-500 passengers.

Ironically, the month that Airbus Industries announced to the world the end of the A380 program, it was also the 50th anniversary of the launch of the first Boeing Jumbo 747, the aircraft Airbus was hoping to eclipse in size, economy and passenger-carrying capacity. The Jumbo, being sold now as the 747-800, is still being manufactured, outlasting its European competitor.

Commercially, the superjumbo’s days are now numbered. The announcement from Airbus follows the cancellation of several orders by key airlines, principally the UAE Emirates and Japan’s ANA.

But with Airbus’ continuing mechanical and service support, the current A380s have potentially decades of flying ahead. We might still be able to enjoy their size, service and quietness into the 2040s, maybe beyond.

I flew on the A380 in Business, Premium Economy and Economy classes over a decade and thoroughly enjoyed the experience. Whist the seating was really nothing exciting (the accountants made sure they were still packing in the seat), there was a sense of space unknown on any other aircraft.

But, for passengers, the most commonly noted experience on the A380 was the quietness. You could have a normal-voice conversation where usually you had to talk over the dull roar of the engines in other aircraft.

(This is in contrast with the noisiest passenger plane I ever flew on in the late 1960s, the British-built Vickers VC10. Touted as the ‘whisper jet’ of course it was noisiest plane around, especially if you sat down the back where the pairs of engines, mounted either side of the tail, made any conversation impossible.)

As the flying leviathan would thunder along the runways you are pushed back into your seat but there was little fuss or drama sitting inside. Although you hoped it would lift its nose before it go the end of the runway, there was little sense that you were accelerating to take-off speed.

The promise of greater luxury in the sky was one of the selling points of the A380 for fliers used to the cramped conditions of smaller aircraft or tight seating configurations, even in bigger machines like the Boeing 747 and 777.

Beds, staterooms, bars, butlers, saunas – the start-up airlines trotted out the fancy configurations for first class customers. Of course 99.9% of flyers would, as usual, be crammed into the same same economy seats with the crying babies and queues at the toilets.

And, as memorable as a flight on the A380 would be, the food was always crap – all airline food is crap (has anyone actually chosen to fly one airline or another because they had better food?)

Whilst Airbus spent the last decade trying to convince world airlines that the A380 was the ‘future of aviation’, the designs were already on the drawing board for smaller, more flexible, nimble and economical aircraft before the first mega-Airbus got off the ground.

Boeing’s 787 program, its updated 777 and even Airbus’ own A350 were able to carry customers for lower cost-per-passenger than the A380. And that’s ALL that matters now.

Whilst it remains an inspiring, even beautiful, plane, the days of passion in the skies are over. The Juan Tripps and Howard Hughes – early aviators and businessmen who were behind the ‘ideas’ of the great aircrafts of the 40s, 50, 60s and 70s – no longer exist. Running an airline now is a cut-throat numbers game where passenger needs and comfort are the lowest priority.

The wonder of aviation, the joy of flying, the excitement of travel, is now replaced by long immigration cues, hordes of other passengers, cramped seating and crap food (I know, it’s just a bugbear of mine – I never touch the soggy rubbish served on planes).

So it’s a sad farewell to this majestic plane but, like opera diva Dame Nellie Melba, the mega-jet will be making many more appearances despite announcements of her retirement.

I hope you get the chance to fly on an Airbus A380 if you haven’t so far. And consider the dreams and skills that were employed to make this engineering marvel reach for the sky.

Emirates Airlines says it’s reducing its Airbus A380 orders from 162 to 123 aircraft. They say this follows a review of its operations and developments in aircraft and engine technologies.

The A380 is the double-decker mega aircraft that was developed as a new-age rival to the successful Boeing 747 ‘Jumbo’ jet. Whilst popular for passengers with its spacious size and very quiet operation, it wasn’t popular for world airlines.

Emirates will take delivery of 14 more A380s over the next two years, the company says. As a consequence, and given the lack of order backlog with other airlines, Airbus says they will cease deliveries of the A380 in 2021.