Connect with us

Phuket

Phuket high season down 25% year-on-year: analyst

Published

 on 

Phuket high season down 25% year-on-year: analyst | Thaiger

PHUKET: The start of this year’s high season for tourism in Phuket is down about 25% overall compared with last year, one industry analyst has said.

Bhuritt Maswongsa, vice-president for marketing at the Phuket Tourist Association, said occupancy rates at Phuket hotels in November were only about 60%, on average.

“We used to get occupancy rates in the 70% to 80% range in November, and 85-90% in December, but we aren’t getting them this year because Europeans aren’t travelling,” he said.

Economic recession, increased tax rates, higher fuel charges and the introduction of a “travel tax” in some EU countries had pushed up airfares and package tour prices “a lot”, he said.

Unusually heavy snowfall across much of the continent has also hurt arrival figures because of flight cancellations, and also because Europeans who felt their homes were at risk did not want to leave them, he said.

The situation in Phuket would be far worse if it weren’t for continuing growth in non-European inbound markets, including China, Korea, Australia and Russia.

These four countries, together with Singapore and Malaysia, have now surpassed Europe collectively as a source of high-season tourists to Phuket, he said.

An oversupply situation in the resort sector continues to shorten the peak season, when most resorts are at or near full capacity, he said.

“This year’s peak season runs from December 24 through until January 20, after which it will slow down again,” he said.

Mr Bhuritt expressed exasperation with the fact that resorts continue to spring up all over the island despite the obvious oversupply.

The start of this high season was down “about 25% to 30% overall” compared with last year, he estimated.

The downturn appears to match the prediction of those who took part in a Phuket Gazette online poll posted in mid-November, when almost 75% of those voting said they thought the rising baht would have a considerable negative effect on high-season performance.

— Stephen Fein

 

Get more from The Thaiger

Join the conversation and have your say on Thailand news published on The Thaiger.

Thaiger Talk is our new Thaiger Community where you can join the discussion on everything happening in Thailand right now.

Please note that articles are not posted to the forum instantly and can take up to 20 min before being visible. Click for more information and the Thaiger Talk Guidelines.

Archiving articles from the Phuket Gazette circa 1998 - 2017. View the Phuket Gazette online archive and Digital Gazette PDF Prints.

Follow Thaiger by email:

Press Room9 hours ago

Best island boat tours from Phuket – must-visit islands and unforgettable experiences you should not miss out on

Thailand11 hours ago

Thailand News Today | Foreigners anger Chiang Mai locals for kissing in temple

World11 hours ago

Former Coventry footballer seriously ill in Thai hospital

Crime11 hours ago

Weapons used by jealous Thai man to murder and chop up lover found

Guides11 hours ago

Foodie Zone: Should you try Keto diet? 2022

Chiang Mai11 hours ago

River in Chiang Mai overflows, floods spread

Join the conversation on the Thaiger Talk forums today!
Thailand12 hours ago

3-year jail term for carrying crops, fruit & veg into Japan

Thailand12 hours ago

Bank repossesses the wrong house in central Thailand

Thailand12 hours ago

Innocent man jailed 7 months for 15.8 million baht theft demands justice

Weather12 hours ago

Thailand’s cold season expected to hit in late October

Thailand13 hours ago

ฺThai boxer blackmails 20 women into sending nude pics

World13 hours ago

South Korea gives North Korea a warning

Visa14 hours ago

Philippines offers attractive alternative to Thailand’s 10 year LTR visa

Phuket14 hours ago

Thousands join Chinese ceremony at Phuket Vegetarian Festival

Coronavirus (Covid-19)14 hours ago

Bang Sue’s Central Vaccination Centre officially closed

Thailand1 year ago

Morning Top Stories Thailand | Police to end protests, Human Trafficking | September 14

Thailand2 years ago

Thailand News Today | Thai Airways in rehab, All go for Songkran | March 4

Tourism2 years ago

Phuket’s nightlife. Yes, bars and clubs are still open | VIDEO

Phuket2 years ago

Thailand News Today | Covid passport talks, Thai Airways heads to court | March 2

Tourism2 years ago

Phuket Thai food treats you need to try | VIDEO

Thailand2 years ago

Thailand News Today | Bars, pubs and restaurants ‘sort of’ back to normal | Feb 23

Tourism2 years ago

In search of Cat & Dog Cafés in Phuket Town | VIDEO

Thailand2 years ago

Thailand News Today | Gambling crackdown, Seafood market to reopen, Vlogger challenge | Jan 21

Thailand2 years ago

Thailand News Today | Covid testing for visas, Business impact, Vaccine approval | January 19

Thailand2 years ago

Thailand News Today | Weekend Bangkok bombs, Thailand fires, Covid update | January 18

Thailand2 years ago

Thailand News Today | Stray car on runway, Indonesian quake, 300 baht tourist fee | January 15

Thailand2 years ago

Thailand News Today | Governor off respirator, sex-trafficking arrest, condo prices falling | January 14

Thailand2 years ago

Thailand News Today | Chinese vaccine, Thailand ‘drug hub’, Covid update | January 13

Thailand2 years ago

Thailand News Today | Bangkok may ease restrictions, Phuket bar curfew, Vaccine roll out | January 12

Thailand2 years ago

Thailand News Today | Covid latest, Cockfights closed down, Bryde’s Whale beached | January 11

Trending