Connect with us


Phuket Property: A touch of class and comfort



PHUKET: Founded back in 1996, Euro Creations, through its exclusive brand name products, is a leading player in high-end home furnishings in Thailand. It started as a niche player in the classical furniture business; the home furnishing company has a number of high-end brands under their banner, including Natuzzi, which has a store in the Häfele building opposite Phuket International Hospital.

Phuket Gazette: Why choose to open a branch in Phuket?
Phuket is a great hub for southern Thailand and we plan to take advantage of this to expand to Krabi and Surat Thani.

This area has diverse cultures and lifestyles. People who live on Phuket (both expat & local) understand what home and lifestyle is all about.

The property, real estate and hospitality markets on the island are growing. The growth of these markets and development of the economy help to increase demand in furniture.

Natuzzi is the only luxury European furniture brand in Phuket.

How is your product different to others on Phuket?

Every single piece of Natuzzi furniture is developed by our Natuzzi research center and made in Italy with the best quality material.

Natuzzi is the only luxury furniture brand on Phuket who install built-in innovation into a piece of furniture, like the sound chair (an egg-shaped chair with a built-in speaker), Brio (touch sensor adjustable sofa) and wave (sectional sofa with built-in speaker).

What type of things do you sell?

Natuzzi offers furniture for living rooms, dining rooms and home theaters, as well as home accessories like paintings, Murano glass vases, floor lamps and wall units.

What are your most popular sellers?

Natuzzi is most famous for its sofas. We have a sofa that can be turned into a bed by using a touch sensor. The sofas come in a variety of leather, depending on the preference of the owner and usage of the sofa. Most of all, each model can be customized to fit well with any home style. Natuzzi only uses leather from animals that are killed for the food industry. The animals are not killed for their leather.

Has the furniture market changed?

Yes. The size of furniture has changed to become smaller and smaller. Natuzzi and other brands under Euro Creations are not affected as much by this trend because most of our items are customized.

How do you market and brand Euro Creations?

Euro Creations are known as a real player in the luxury European furniture business. We do not have direct competitors because we offer: lifestyle, uniqueness, quality, and designer pieces. We market ourselves in the high-end furniture bracket.

We are partners with other luxury brands such as, Ferrari, Yafriro and Raimon Land. We only organize events in high-end properties.

We take care of our customers in the details because we do not have a large customer base.

Who tend to be your main buyers?
Local and foreigners who live in Phuket and nearby provinces. Also, projects that are looking for luxury European furniture with a modern style.

Do you mainly sell imported furniture over local? Why?
Euro Creations exclusively sells imported furniture because of our experience in the luxury market.

We offer exclusive options for home lovers who are looking for world class residences with unique style.


Get more from The Thaiger

Join the conversation and have your say on Thailand news published on The Thaiger.

Thaiger Talk is our new Thaiger Community where you can join the discussion on everything happening in Thailand right now.

Please note that articles are not posted to the forum instantly and can take up to 20 min before being visible. Click for more information and the Thaiger Talk Guidelines.

Archiving articles from the Phuket Gazette circa 1998 - 2017. View the Phuket Gazette online archive and Digital Gazette PDF Prints.

Follow Thaiger by email:

Destination Guide15 hours ago

Best areas to live in Phuket (2022)

Video15 hours ago

Thailand News Today | Fears of shenanigans in Mountain B Pub fire investigation

Travel15 hours ago

5 vineyards and wineries in Thailand all wine lovers should know

Sponsored1 day ago

Super luxury villas in Phuket with breathtaking ocean views

Thailand16 hours ago

Thai neitzens angry at SUV driver using a siren just to use toilet

Thailand16 hours ago

New poll says people from Thailand more relaxed about Covid-19

Thailand17 hours ago

Rama 2 Road guilty of being a repeat accident offender

Join the conversation on the Thaiger Talk forums today!
Thailand18 hours ago

Body of one teacher found in double suicide pact in SE Thailand

Thailand19 hours ago

Son who tried to starve mother to death dies of TB in NE Thailand

Crime19 hours ago

Mystery 911 emergency service call turns out to be a monkey

Thailand20 hours ago

Hot gran bowled over by Shane Warne before he died in Thailand

Thailand21 hours ago

Soi Dog Foundation pledges to neuter 1 million animals in 2 years

Thailand21 hours ago

EPL praises Thailand for crackdown on illegal footie sites

Pattaya22 hours ago

Sick German man fails in suicide attempt in Pattaya

Video22 hours ago

Thailand approves all time high electricity price | GMT

Economy22 hours ago

Instant noodles, a staple budget food, fighting to increase prices

Thailand11 months ago

Morning Top Stories Thailand | Police to end protests, Human Trafficking | September 14

Thailand1 year ago

Thailand News Today | Thai Airways in rehab, All go for Songkran | March 4

Tourism1 year ago

Phuket’s nightlife. Yes, bars and clubs are still open | VIDEO

Phuket1 year ago

Thailand News Today | Covid passport talks, Thai Airways heads to court | March 2

Tourism1 year ago

Phuket Thai food treats you need to try | VIDEO

Thailand1 year ago

Thailand News Today | Bars, pubs and restaurants ‘sort of’ back to normal | Feb 23

Tourism1 year ago

In search of Cat & Dog Cafés in Phuket Town | VIDEO

Thailand2 years ago

Thailand News Today | Gambling crackdown, Seafood market to reopen, Vlogger challenge | Jan 21

Thailand2 years ago

Thailand News Today | Covid testing for visas, Business impact, Vaccine approval | January 19

Thailand2 years ago

Thailand News Today | Weekend Bangkok bombs, Thailand fires, Covid update | January 18

Thailand2 years ago

Thailand News Today | Stray car on runway, Indonesian quake, 300 baht tourist fee | January 15

Thailand2 years ago

Thailand News Today | Governor off respirator, sex-trafficking arrest, condo prices falling | January 14

Thailand2 years ago

Thailand News Today | Chinese vaccine, Thailand ‘drug hub’, Covid update | January 13

Thailand2 years ago

Thailand News Today | Bangkok may ease restrictions, Phuket bar curfew, Vaccine roll out | January 12

Thailand2 years ago

Thailand News Today | Covid latest, Cockfights closed down, Bryde’s Whale beached | January 11