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Are huge LED screens coming to your cinemas?

Ben Hobbs

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Are huge LED screens coming to your cinemas? | The Thaiger

First there was celluloid film, then digital projection. Now cinemas are toying with using giant LED screen technology. Ben Hobbs from H3-digital.com reports on the emerging cinema technology…

If you go to the cinema, today, anywhere in the world to watch a movie – you will be watching a projected image, shone onto a white (or grey) screen.  It’s been that way since 1895 when the first publicly screened movie was shown in Paris, in December.  Cinema’s equal projectors, yes nowadays most of those projectors are digital,digital projectors were launched in 1999 to replace film, after all film is hard to move around, load, transport whilst data is not.

That’s the Status Quo, except the large Korean electronics manufacturers aren’t particularly well known for their projector technology, Samsung and LG are very famous for their LCD technologies (LED, OLED, QLD, ULED, MicroLED) and Televisions.  They also have a not-so-secret weapon in their armoury – Black Levels.

Samsungs Giant 34 foot cinema screen

Black Levels and Shadow Detail are two phrases that are used to describe how well a screen (or projected image) can work when showing darker images.  Black Levels refers to  the level of darkness of the black colors that can be shown, whilst Shadow Detail is just that, the level of detail in the image that can be made out in the darker areas.

A normal projector shines or throws an image onto a blank canvass which reflects back to the viewer. Looking at your projector screen in a darkened room with the projector off will immediately show you the very darkest level of black you will be able to achieve, now most screens are white or grey – so you can imagine this isn’t very dark, certainly not black.

Samsung have made a leap with their Giant LED TV technology into the cinema world with a 34 foot LED TV that maybe set to change the way that movie theaters work forever.

Are huge LED screens coming to your cinemas? | News by The Thaiger

Samsung Cinema LED Technology

Named after the jet-black jewel, Onyx.  Samsung latest screen is a giant and it uses LED technology to display perfect black levels.  Each individual pixel can actually be turned on or off, so a true black is possible AND there isn’t bleed from the next pixel along, as there often is with projectors.  The Giant ‘TV’ also offers a very bright, uniform color rendition.

Samsung are suggesting that the new screen is 10 times brighter than standard cinema projectors at 146 foot-lamberts (a measurement used to express luminance).  That’s also about 4-5 times the brightness of the newer Laser projectors in cinemas.  The Onyx is currently only available in 4k resolution and can support 3D and HDR images.  Because it’s so bright and made with materials to block reflection the screen can be used where you don’t have so much light control.

Perhaps what might be the biggest change if TV screens take off in commercial cinemas and home cinemas (if the TV sizes keep growing) is that direct line of site to a projector (with all it’s noise and light) is not required.  Movie theaters could save space with no projection room or line of site they would be free to have steeper higher auditorium style seating.

One important distinction between this cinema style TV and the TV you have at home is that the Onyx maintains picture quality from any viewable angle, and because of it’s individual pixel control those perfect black levels mean that the contrast and colours really POP.

IMAX Laser Projector – Huge

Dolby and IMAX have competing Laser Projection technologies so it’s interesting times in the cinema industry, we can expect display, screen and cinema images to keep getting better, brighter and more detailed, and thats good news for all of us.

ORIGINAL REPORT: H3-digital.com



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Ben Hobbs is the Managing Director of H3 Digital of Cherngtalay. They make your home smart with all the latest technology to make your life more simple and enjoyable. Also experts in sound systems and home theatre.

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K-Pop dominating YouTube records – BTS and Blackpink

The Thaiger

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K-Pop dominating YouTube records – BTS and Blackpink | The Thaiger
BTS, Blackpink, YouTube, Boy With Luv

Last week’s Blackpink single-day YouTube viewing record has been beaten by fellow K-Pop supremos BTS notching up 78 million views for their “Boy With Luv” music video within its first 24 hours of hitting the video site. (Three days later it’s on 129 million with 7.8 million ‘likes’ and still going…)

K-pop rival Blackpink managed 56.7 million for “Kill This Love” just beating out Ariana Grande’s “Thank U, Next” with 55.4 million. Just behind was another BTS song “Idol” which had 45.9 million views in its first 24 hours on YouTube.

The new record of 78 million clicks in just one day will be a high bar to jump over as musicians around the world ponder the K-Pop phenomenon and, in particular, the global popularity of BTS – who sing mostly in Korean.

The new BTS video also racked up 2 million comments over that initial 24 hours period.

The Korean septet of RM, Jin, Suga, J-Hope Jimin, V and Jungkook performed live on Saturday Night Live to broad acclaim, including all their sharp dance moves whilst singing totally live with a live band backing them (along with a few mic problems) – a rarity in modern music performance.

The new Boy With Luv music video, a collaboration with Halsey, is an ode to the golden era of cinema with references to the movie ‘Singing in the Rain’.

K-Pop dominating YouTube records - BTS and Blackpink | News by The Thaiger

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BTS smashes YouTube records with ‘Boy With Luv’ music video

The Thaiger

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BTS smashes YouTube records with ‘Boy With Luv’ music video | The Thaiger
BTS, Halsey, Boy With Luv, YouTube, record

A YouTube record has been surpassed. No… SMASHED.

Korean pop kings BTS’ video for their 2018 “Fake Love” received 35.9 million views in its first 24 hours, making it the biggest 24 hour debut of 2018 and the third biggest 24 hour debut of all time.

But that’s nothing compared to the impact of the new BTS release, a collaboration with American singer Halsey. “Boy with Luv” has amassed nearly 60 million views in its first 12 hours on its way to ??? by the end of the first 24 hours. Over 100 million?

And the song is mostly in Korean language, not English, so the worldwide popularity of the video has record industry executives choking on their double lattes this morning.

The video clip is a lush, highly stylised retro world of American diners and cinema frontages, paying homage to 50s Hollywood musicals. In their first major comeback for 2019 the South Korean septet have stuck to their formula of vibrant international pop with every member taking the spotlight at some stage during the video.

BTS smashes YouTube records with 'Boy With Luv' music video | News by The Thaiger

BTS now occupies 3 slots on the top 10 all time 24 hour debut list, with their 2017 video for “DNA” in the top ten as well with 22.3 million views (it’s now at 695 million).

The “Boys With Luv” video exploded on YouTube immediately after its release, receiving over 4.8 million views in its first hour.

BTS also hold the second and third slot for the most “likes” in a single day, with their videos ‘DNA’ (#2 with 2.3 million) and ‘MicDrop, Steve Aoki Remix’ (#3 with 2.3 million).

Although the song is officially titled as a collaboration with Halsey, YouTubers are wondering where she is most of the video by her vocals can be heard throughout the choruses. She has also been credited as one of the writing team (along with Hitman Bang, RM and Jungkook) in the credits under her real name ‘Ashley Frangipane

“Boy With Luv” is the first single in the long-awaited new album from BTS “Map of the Soul – Persona”.

BTS smashes YouTube records with 'Boy With Luv' music video | News by The Thaiger

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Thailand swelters under the Songkran sun

The Thaiger

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Thailand swelters under the Songkran sun | The Thaiger

Temperatures are soaring around the country, right on time, as the Songkran holiday kicks in. People are heading home for the annual Thai New Year break whilst the tourists are flooding into the main hot spots for the water fights.

The annual celebration is meant to provide a ritual washing of Buddha images, ‘gentle’ splashing of family and friends and an ushering in of the country’s wet season. But in recent decades the ‘gentle’ splashing has ramped up and turned into massive water fights in many parts of the country. Tomorrow there will little chance of remaining dry if you venture outside.

Here are a few survival tips for Songkran HERE.

As the temperature rose to 42°C in Lampang and Tak, several other provinces cited 41-40°C yesterday morning, the Thai Meteorological Department warned residents in the north, northeast, centre and east of very hot weather with possible Songkran storms between April 13-17.

“People must beware of stormy weather and gusty wind and stay away from big trees and unsecured billboards, the agency said.

At 5am today the temperature was forecast for Loei and Kanchanaburi at 41°C while Mae Hong Son, Nan, Phetchabun, Khon Kaen, Nakhon Ratchasima, Ubon Ratchathani and Nakhon Sawan were set for 40°C.

Bangkok will reach 37°C whilst Phuket will be hot and humid with 33°C and a sweaty evening only getting down to 27°C. Chiang Mai will swelter in 40°C heat.

Songkran, for real, starts tomorrow although expect some early starters to get the water pistols out this afternoon and tonight in places like Khao San Road in Bangkok, Chiang Mai and Bangla Road in Phuket.

Thailand swelters under the Songkran sun | News by The Thaiger

 

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