e-commerce
- Thailand News
Byte-sized shopping: TikTok dances into ASEAN e-commerce scene
TikTok, the social media phenomenon owned by ByteDance, is now a formidable force in e-commerce. According to a recent report by Momentum Works, published in Nikkei Asia, TikTok Shop’s gross merchandise volume (GMV) soared from US$4.4 billion (around 158 billion baht) in 2022 to a staggering US$16.3 billion in 2023. This explosive growth has catapulted TikTok to second place in…
- Thailand News
Lazada denies divestment plans in Thailand amid growing rumours
Lazada Group has firmly denied any plans for divestment in Thailand, asserting that there are no ongoing discussions with investors regarding such a move. A company spokesperson addressed the circulating rumours. “Lazada Group is not considering any divestment of our business in Thailand and is not in discussion with any investors on this topic. Any rumours stating otherwise are untrue.”…
- Thailand News
eCommerce growth and digital payment trends in Thailand
As the second-largest digital economy in Southeast Asia, Thailand is seeing a significant shift in consumer purchasing habits due to these technological advancements, including the increasing adoption of digital payment methods. This article explores the current state of eCommerce, popular digital payment methods, and the opportunities they present for digital marketers. eCommerce Growth in Thailand Thailand’s eCommerce sector is thriving,…
- Business News
TikTok teams up with Thailand’s biz dept to boost SME impact
TikTok Shop has taken a significant step by signing a memorandum of understanding (MoU) with Thailand’s Department of Business Development to boost the contribution of small and medium-sized enterprises (SMEs) to 40% of the GDP by 2027, up from the current 35%. TikTok Live data from Thailand shows that in 2023, there were 700,000 Thai creators live streaming on the…
- Thailand News
Thai government urged to regulate booming influencer industry
With the explosive growth of social media and e-commerce, the role of influencers has never been more prominent. Recognising the immense economic potential, the National Economic and Social Development Council (NESDC) calls for the Thai government to implement regulations and provide support for this burgeoning career path. In 2023, the ASEAN region boasted approximately 13.5 million influencers, according to Nielsen.…
- Digital Marketing
Boost your eCommerce sales with essential SEO tactics
In today’s digital environment, where the internet serves as the main marketplace for consumers, mastering eCommerce Search Engine Optimization (SEO) has become a critical requirement for companies aiming to achieve success online. The expenses related to eCommerce SEO vary between £750 and £8000 monthly for small to medium-sized businesses, clearly indicating that optimizing an online presence demands significant financial investment.…
- Business News
BAAC to launch e-commerce platform with Chinese tech firm
The Bank for Agriculture and Agricultural Cooperatives (BAAC) is in discussions with a prominent Chinese technology firm to establish a joint venture. The focus of this venture is to create an e-commerce platform to streamline the sale of agricultural commodities to China, as revealed by Chatchai Sirilai, the bank’s president. In this joint venture, the BAAC will not be considered…
- Thailand News
TikTok shopping: The new trend in Thai e-commerce
TikTok has usurped traditional e-commerce giants to claim the throne as Thailand’s premier shopping platform for millennials, a survey by the Trade Policy and Strategy Office (TPSO) discloses. With 4,699 respondents nationwide, the survey unveiled TikTok’s meteoric rise as an online shopping hub, particularly among the youth demographic. Renowned for its fusion of joyous content and retail therapy, TikTok pioneers…
- Business News
Thailand’s media spending to see 4% growth driven by online and TV
Anticipating a 4% growth in media spending this year, mirroring the trend from 2023, the market is set to be driven by online, TV, and out-of-home media. This predicted growth is attributed to political stability and economic stimulus initiatives introduced by the government. The burgeoning e-commerce platform landscape has catapulted affiliate marketing into a key media tool for brands. This…
- Business News
US-China tensions fuel e-commerce growth in Thailand
The mounting geopolitical tension between the US and China is precipitating an influx of new e-commerce entities into Thailand, a development set to escalate market rivalry and broaden the scope of the cross-border e-commerce industry. Thanawat Malabuppha, the CEO of Priceza and honorary president of the Thailand E-Commerce Association, asserts that the escalating US-China geopolitical strife has triggered an expansion…
- Business News
Thailand’s chat commerce predicted to hit 1.14 trillion baht by 2028
Chat commerce in Thailand is expected to reach a staggering 1.14 trillion baht by 2028, according to predictions by Line Thailand. This substantial increase, up from 462 billion baht in 2023, represents a compound annual growth rate of 19.2%. Jirat Watanakarin, who heads e-commerce growth and strategy at Line Thailand, said Thailand is one of the world’s largest markets in…
- Thailand News
Thai online vendors required to file taxes from 2024 as new directive kicks in
Online vendors are required to file taxes for the year 2024, with the Revenue Department mandating online platforms to disclose income data. This directive, effective from January 1 applies to all businesses, including e-Commerce, food and product delivery services like Shopee, Lazada, Grab, and TikTok. These platforms, registered in Thailand and having an annual income exceeding 1 billion baht, are…
- Business News
Thai businesses ride China’s e-commerce wave, reveals ministry study
The rapid expansion of the e-commerce sector in China offers substantial benefits for Thai businesses, as revealed in a recent study by Thailand’s Ministry of Commerce. The study, released yesterday, highlights the potential gains from the surge in China’s cross-border e-commerce (CBEC) trade. In a bid to streamline the cross-border sale of goods, the Chinese government has established 165 pilot…
- World News
TikTok’s popularity shaping e-commerce’s future in Southeast Asia
In the feverish hive of activity within a Northeast Jakarta shophouse, a myriad of salespeople takes turns advertising products ranging from cosmetics and contact lenses to hair accessories. While one individual gives guidance on choosing optimum lipstick shades, another trumpets the most recent price drop in vitamin supplements. However, far from the chaotic scene of a bustling market, this is…
- Business News
Thai e-marketplaces Shopee and Lazada shift to profitability
The e-commerce landscape in Thailand experienced a significant shift as major players Shopee and Lazada reported profits for the first time in almost a decade. This change has been attributed to careful spending, operational adjustments, and increased service fees. In 2022, Shopee recorded a profit of 2.4 billion baht, while Lazada posted a profit of 413 million baht. Shopee’s revenue reached…
- Thailand News
Shopee stops all bank payments after hackers steal from customer in Thailand
E-commerce platform Shopee announced a permanent end to purchases made by bank payment starting today onwards. The decision comes after a customer in Thailand was hacked via Shopee and lost tens of thousands of baht from a bank account linked to the app. The hackers allegedly used the Shopee app to get into bank accounts and transfer money without even…
- China News
Alibaba and Tencent sites added to US ‘notorious markets’ list
The US government has added popular e-commerce sites operated by China’s Tencent and Alibaba to its “notorious markets” list. The US Trade Representative’s office said on Thursday that is was adding the two online markets to its growing list of 42 online and 35 physical markets that are alleged to facilitate or engage in widespread piracy of copyright and trademark…
- Sponsored
17 Best Marketing and Advertising Agencies in Thailand
Sponsored Article Thailand shines as a prime business destination in Asia, excelling in e-commerce, digital transformation, and internet adoption. Its allure for international business expansion is undeniable. However, venturing into this market comes with challenges. To compete effectively, businesses must grasp Thai consumer behaviour, cultural dynamics, and prevailing marketing trends. Thai consumers have embraced digital platforms, dedicating more time to…
- World News
Internet economy of SEA expected to reach US$1 trillion by 2030
The internet economy of Southeast Asia is growing… fast. Industries like online shopping and food delivery have grown exponentially since the beginning of the Covid-19 pandemic, Reuters reports, citing an industry report released yesterday. The region’s internet economy is expected to continue growing, and eventually reach US$1 trillion by 2030. This joint report was released by Google, business consultancy group…
- Thailand News
Lazada, Shopee go head to head in attracting more online shoppers
The Internet shopping websites of Lazada and Shopee are going head to head as they are competing for more online shoppers. The economic downturn has prompted more efforts to attract new shoppers just as the festive sales season is right around the bend. Thanida Suiwatana, chief business officer of Lazada Thailand, says the Covid-19 pandemic has spurred a new trend…
- World News
Air Asia diversifies from an airline brand to e-commerce powerhouse
Airasia.com has revealed its greatly extended new online brand identity online as “ASEAN’s super app”, completing what it calls a “transformation from digital airline to comprehensive lifestyle platform”. The airasia.com ASEAN super app combines a host of related online experiences in a “faster and more convenient user experience” with over 15 types of products and services under 3 main headings…
- Business News
Air Asia seeks to mitigate economic losses with launch of “super app”
Air Asia is introducing a super app, in an attempt to off-set – at least partially – the significant financial losses brought about by the Covid-19 pandemic. The mobile application shuffles Air Asia’s model as a flight and accommodation provider, to a broader platform of complimentary services. The app will offer users a variety of options, including digital payment services,…
- World News
China’s second-richest is an ex-Google employee
Apparently, working for any kind of technology company in today’s world can reap massive wealth. That’s the case for one of China’s citizens who became the second richest person in the nation after previously working for Google. Colin Huang is valued at $45.4 billion by Forbes, placing him second in China after Tencent’s Pony Ma after his e-commerce company Pinduoduo…
