Chiang Rai businessman gives away cash with a mini treasure hunt

The man is hiding money at public spaces in Chiang Rai province | Photo via TikTok

A man in the northern province of Chiang Rai has been giving away money to locals in a make-shift mini treasure hunt. He’s posted videos on TikTok to show people where he has hidden the money, allowing locals to figure out the clues and find the money. He told Thai media that he wanted to help people and encourage tourists to visit the province.

The man is a 33 year old owner of a car rental business in Chiang Rai, Techasit “James” Muengwong. Yesterday, he told Thai media that he has been giving money away for a week and getting more and more followers on TikTok now (we’re hardly surprised).

He said the economic situation in the province wasn’t as good as it used to be due to the government’s restrictions during the pandemic in Thailand. He wanted to attract more tourists to come to Chiang Rai and thought that this content, and the ‘incentives’, could help boost tourism.

He say that he saw this kind of online content from foreigners before and wanted to try it with Thai people, and thought it was another way for him to make merit.

He was hiding cash, 200 to 1,000 baht notes, at different spots in the provinces and then posted a video with clues to find the location on his TikTok account He said that he sometimes waited in his car to watch for lucky people who were able to find the money. He told Thai media that he was happy when seeing the locals finding the money.

@chiangrai.travel1 แปะ เชียงราย ครับ ใครได้รีวิวบอกด้วยนะครับ 📌📌📌📌♬ โอ๊ยเด้นาง – K.Story009 พิกัดสะพานขัวพญาเม็งราย 1 แปะ รับไป #เชียงราย ♬ เสียงต้นฉบับ – SinBad

SOURCE: 77 Kaoded

Northern Thailand News

Petch Petpailin

Petpailin, or Petch, is a Thai translator and writer for The Thaiger who focuses on translating breakingThai news stories into English. With a background in field journalism, Petch brings several years of experience to the English News desk at The Thaiger. Before joining The Thaiger, Petch worked as a content writer for several known blogging sites in Bangkok, including Happio and The Smart Local. Her articles have been syndicated by many big publishers in Thailand and internationally, including the Daily Mail, The Sun and the Bangkok Post. She is a news writer who stops reading news on the weekends to spend more time cafe hopping and petting dwarf shrimp! But during office hours, you can find Petch on LinkedIn and you can reach her by email at

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