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Thailand business news, market trends, foreign investment, and economic updates—stay informed on stock market movements, entrepreneurship, and key developments shaping the economy. Get the latest from The Thaiger, your trusted source for business news in Thailand.

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    How much travel insurance should cost you in Thailand (By trip length)

    When planning a trip to Thailand, travel insurance is a smart investment that can save you from unexpected costs. Whether it’s medical expenses, lost luggage, or trip cancellations, the right coverage can provide peace of mind and financial protection against...

  • Phuket tourism revenue set to rise 10% amid European off-season surge

    Phuket tourism revenue set to rise 10% amid European off-season surge

    Phuket is experiencing a notable shift in tourism patterns as European visitors increasingly opt for off-season travel, with tourism revenue anticipated to grow by over 40 billion baht, or approximately 10%, this year, according to the Phuket Tourist Association. The association’s president, Thanet Tantipiriyakit, highlighted a growing interest among tourists from the UK, Germany, and France in visiting Phuket during…

  • Thai firms face US tariffs amid trade war challenges

    Thai firms face US tariffs amid trade war challenges

    The Board of Investment (BoI) has introduced measures to support Thai entrepreneurs in coping with the repercussions of the US tariff policy and the ongoing trade war. These measures range from ceasing the promotion of solar panel manufacturing to encouraging the adoption of new technologies in factories. The decision regarding photovoltaic (PV) panel production is part of the BoI’s strategy…

  • Farm fury erupts as US trade demands threaten Thai agriculture

    Farm fury erupts as US trade demands threaten Thai agriculture

    Thailand is under mounting pressure as trade talks with the United States teeter on the edge of crisis, with farmers warning that Washington’s demands could devastate local agriculture and threaten national food security. Deputy Prime Minister and Finance Minister Pichai Chunhavajira confirmed today, July 16, that negotiations remain deadlocked as the US pushes Thailand to slash tariffs on pork, chicken,…

  • Thailand anticipates record 2.4 million Indian tourists despite Air India crash

    Thailand anticipates record 2.4 million Indian tourists despite Air India crash

    Indian arrivals to Thailand remain strong, despite a recent Air India aircraft accident, with the Tourism Authority of Thailand (TAT) forecasting a record 2.4 million arrivals from India this year. This resilience contrasts with a sluggish short-haul market trend. The TAT has announced that several airlines are interested in joining a forthcoming 750-million-baht flight stimulus programme. ASEAN Executive Director, Patsee…

  • Gother’s travel takeover: Thai platform rockets 300% in 7 months

    Gother’s travel takeover: Thai platform rockets 300% in 7 months

    Thailand’s newest travel sensation is taking off at lightning speed. In just seven months, Gother has exploded with 300% business growth, setting its sights on becoming the country’s ultimate travel booking powerhouse. Gother, the rising star of Thailand’s travel tech scene, is making waves with astonishing momentum since its launch in early 2024. Operated by Search Engine Optimisation Co., Ltd.,…

  • Fiscal 2025 revenue set to miss target amid economic slowdown

    Fiscal 2025 revenue set to miss target amid economic slowdown

    Revenue collection for the government’s fiscal year 2025 is anticipated to fall short of its target due to an economic slowdown, according to Finance Permanent Secretary Lavaron Sangsnit. From October 2024 to May 2025, net revenue amounted to 1.7 trillion baht, which is 12.7 billion baht, or 0.7%, below the target, though it is 1.7% higher compared to the same…

  • UNESCO: Thailand primed to lead ASEAN AI revolution

    UNESCO: Thailand primed to lead ASEAN AI revolution

    Computing capabilities, data interoperability, and policy harmonisation are essential elements of ASEAN regional collaboration in developing artificial intelligence (AI) capabilities, according to UNESCO. The organisation emphasises Thailand’s potential to position itself as a strategic hub for AI capacity building, strengthening its leadership in Southeast Asia’s digital future. Thailand recently hosted the UNESCO Global Forum on the Ethics of AI, marking…

  • US deadline looms: Thailand races to avert tariff pain

    US deadline looms: Thailand races to avert tariff pain

    Thailand is racing against the clock to defuse a trade crisis after Washington dropped a bombshell 36% tariff on Thai exports, forcing Bangkok to scramble for last-minute concessions and emergency bailouts before the deadline hits. The United States has given Thailand until August 1 to finalise trade proposals under its tough new Reciprocal Tariff policy. The Thai government confirmed it…

  • Throttle warning: Thailand’s motorcycle market may hit the brakes

    Throttle warning: Thailand’s motorcycle market may hit the brakes

    Thailand’s motorcycle market is revving up but the industry’s top brass are warning it could stall in the slow lane before year’s end. While production and sales of motorcycles jumped in the first five months of 2025, the Federation of Thai Industries (FTI) says a cocktail of weak consumer spending, tight lending, and political unrest could derail the sector. Surapong…

  • Booze ban barney: Phuket police defend dry crackdown on tipples

    Booze ban barney: Phuket police defend dry crackdown on tipples

    Phuket police have come under fire after swooping to shut down bars and restaurants mid-trade, claiming only venues with special service licences can sell alcohol during this week’s Buddhist holiday. The controversial clampdown came during Asarnha Bucha Day yesterday, July 10, and continues through tonight, July 11, for Khao Pansa, also known as Buddhist Lent. Officers in Rawai, Karon, and…

  • Thai exports face threat from proposed 36% US tariff

    Thai exports face threat from proposed 36% US tariff

    The Employers’ Confederation of Thai Trade and Industry (EconThai) expressed concerns over the proposed 36% tariff on US imports of Thai products, highlighting potential challenges for the manufacturing sector and its workforce. Set to be implemented on August 1, the proposed tariff surpasses those on imports from other Southeast Asian nations, with Vietnam facing a 20% tariff, Malaysia 25%, and…

  • Sweet crisis: Thailand races to rescue record longan harvest

    Sweet crisis: Thailand races to rescue record longan harvest

    Thailand’s mountains of sweet, golden longans are about to become a blessing and a headache all at once. Agriculture Minister Atthakorn Sirilattayakorn has ordered an all-hands-on-deck operation to tackle a record-breaking longan crop that’s expected to flood markets and risk crashing prices in the coming months. Speaking after chairing the first Policy Committee on Quality Longan Production Management meeting of…

  • Bacon backlash: Cheap US pork threatens Thai farmers

    Bacon backlash: Cheap US pork threatens Thai farmers

    Thailand’s pig farmers are squealing in protest, warning the government that a flood of cheap American pork could cripple the nation’s entire agricultural sector and push thousands into poverty overnight. Yesterday, July 7, the National Swine Raisers Association (NSRA) issued a fiery statement urging officials to abandon any plans to open Thailand’s market to pork, offal and related products from…

  • Thailand races to avert steep US tariffs with trade deal

    Thailand races to avert steep US tariffs with trade deal

    Thailand has submitted its latest trade proposal to the United States in a last-minute effort to avoid steep tariffs on its exports, as confirmed by Finance Minister Pichai Chunhavajira. The move comes ahead of a July 9 deadline when a 90-day suspension capping tariffs at 10% for most nations is set to expire. If no agreement is reached, Washington plans…

  • How old games are still informing the games played around the world

    How old games are still informing the games played around the world

    It can be easy to get caught up in the hype for brand-new games and titles that are potentially being released. But there’s a world of history there. People have always played games. That might mean a simple dice roll or a complex strategy board. Games have been around for thousands of years. The styles and settings might have changed,…

  • Thai US tax talks stall as Vietnam races ahead

    Thai US tax talks stall as Vietnam races ahead

    Thailand’s hopes of clinching a breakthrough tax agreement with the United States have hit a stumbling block, leaving officials scrambling for solutions—and exporters nervously watching from the sidelines. Deputy Prime Minister and Finance Minister Pichai Chunhavajira admitted yesterday, July 4, that the much-anticipated deal remains out of reach despite days of high-level negotiations in Washington. Speaking during a stopover in…

  • Thai exports in firing line as Trump dumps trade talks for tariffs

    Thai exports in firing line as Trump dumps trade talks for tariffs

    Donald Trump has fired the starting gun on a global trade showdown, ditching complex negotiations in favour of one-size-fits-all tariffs that could hammer dozens of economies, including Thailand. From today, July 4, the US will begin sending formal letters to countries across the world, listing fixed tariffs on their exports into America. The blanket rates will range from 20% to…

  • Siam Piwat and Huawei join forces to woo Chinese tourists

    Siam Piwat and Huawei join forces to woo Chinese tourists

    Thailand’s tourism industry is pulling out all the stops to win over high-spending visitors in an increasingly fierce global travel market. Now, a blockbuster partnership between Siam Piwat Group and tech titan Huawei promises to transform the way Chinese tourists experience the Land of Smiles. Siam Piwat, the powerhouse behind retail icons like Siam Paragon and ICONSIAM, has teamed up…

  • Red Bull tycoon tops Thailand rich list with US.5 billion fortune

    Red Bull tycoon tops Thailand rich list with US$44.5 billion fortune

    Red Bull really does give you wings—especially if your name is Chalerm Yoovidhya. The co-owner of the world-famous energy drink has officially been crowned Thailand’s richest man this year, boasting a staggering net worth of US$44.5 billion (1.4 trillion baht), according to Forbes magazine. Chalerm’s jaw-dropping fortune saw an eye-watering leap of US$8.5 billion, marking a 24% surge from the previous year.…

  • Bangkok Bank backs Thai businesses entering Indonesia’s market

    Bangkok Bank backs Thai businesses entering Indonesia’s market

    Bangkok Bank (BBL) is prepared to aid Thai medium-sized enterprises (SMEs) looking to expand into Indonesia, where there is significant potential across various supply chain industries. During the 2025 Indonesia Investment and Trade Forum, hosted by Bangkok Bank and its Indonesian affiliate Permata Bank, BBL president Chartsiri Sophonpanich highlighted Indonesia’s promising economic and social prospects. The country’s GDP per capita…

  • How Thailand’s boldest businesses are scaling with intention

    How Thailand’s boldest businesses are scaling with intention

    What was once considered a visionary trend has become the engine of growth for businesses everywhere. In Thailand, forward‑thinking enterprises are no longer debating the question Should we adopt AI? but to focusing on How can we use it as a strategic advantage? We are living in an era where AI can optimise supply chains, automate decision-making, and personalise customer engagement…

  • Thai Cabinet expands eligibility for ‘You Fight, We Help’ debt relief

    Thai Cabinet expands eligibility for ‘You Fight, We Help’ debt relief

    Thailand is extending a lifeline to millions of debtors, expanding the eligibility for the popular “You Fight, We Help” debt relief initiative. The crucial change will allow debtors with arrears ranging from just one day to those overdue by more than a year to access vital assistance. To provide broader support, the Cabinet approved a revised framework that now includes…

  • Thailand hotels face delays in 1.7 billion baht subsidy scheme

    Thailand hotels face delays in 1.7 billion baht subsidy scheme

    Hotel operators in Thailand are experiencing delays in the approval process for the initial phase of the 1.7 billion baht co-payment scheme, while some online travel agents (OTAs) are offering prices lower than those under the government’s subsidy. The scheme, aimed at local tourists, opened registration for the public yesterday, July 1, after hotels were able to register since June…

  • India’s growth to boost Southeast Asia’s aviation market

    India’s growth to boost Southeast Asia’s aviation market

    India’s significant economic expansion is anticipated to bolster Southeast Asia’s aviation market, including Thailand’s aviation sector, as noted by the Indian airline IndiGo, which intends to introduce its new business class seating to Bangkok and Phuket. IndiGo Chief Executive Pieter Elbers highlighted that whenever new Southeast Asian destinations are launched or route capacities increased, there is a notable surge in…

  • Thailand plans AI legislation to boost adoption and governance

    Thailand plans AI legislation to boost adoption and governance

    Thailand is drafting legislation to establish an artificial intelligence (AI) ecosystem and broaden AI adoption. The Electronic Transactions Development Agency (ETDA) concluded an online public hearing on the draft, intending to present it to the Cabinet by the end of July. The development of Thailand’s AI regulatory framework has been grounded in soft laws and guidelines. Sak Segkhoonthod, senior advisor…

  • Thailand’s 36% US tariff at risk: Will minister secure a deal?

    Thailand’s 36% US tariff at risk: Will minister secure a deal?

    Thailand is on the edge of a crucial trade deadline with the US, and the stakes couldn’t be higher. Finance Minister Pichai Chunhavajira announced today that he will be heading to the US next week for urgent trade negotiations. With Thailand facing a 36% tariff on its exports unless a deal is struck, time is running out for the kingdom to…

  • Grab Thailand rolls out 0% fees, AI tools to save restaurants

    Grab Thailand rolls out 0% fees, AI tools to save restaurants

    As Thailand’s economy stumbles and food businesses tighten their belts, Grab Thailand is stepping in with a bold new lifeline. The food delivery giant has launched a series of targeted initiatives aimed at helping small restaurant operators and solo entrepreneurs survive the current financial crunch, complete with zero commission deals, AI tools and micro-loans. Chantsuda Thananitayaudom, country head of Grab…

  • Chinese investment boosts amulet trade in Bangkok’s Pantip Plaza

    Chinese investment boosts amulet trade in Bangkok’s Pantip Plaza

    The amulet business in Bangkok’s Pantip Plaza is booming, with foreign investors, especially from China, driving the trade of Thai Buddhist amulets and sacred objects. The market, once dominated by Thai collectors, has transformed into a major hub for Chinese investors, who have set up shop in the mall to cater to their fellow countrymen. Despite a slight downturn in…

  • Rev it up: Tax breaks drive Thai pickup market into high gear

    Rev it up: Tax breaks drive Thai pickup market into high gear

    Thailand’s struggling pickup market is getting a turbo boost from a government scheme that lets drivers swap their clapped-out motors for shiny new rides, with tax breaks thrown in to sweeten the deal. The Federation of Thai Industries (FTI) is banking on a state-backed trade-in scheme to kickstart domestic pickup sales, which have taken a sharp nosedive this year. Sales…

  • Totes tragic: Luxury handbag hire scene left holding the purse

    Totes tragic: Luxury handbag hire scene left holding the purse

    Thailand’s luxury handbag hire scene has lost its sparkle, thanks to tighter wallets, fewer holidays and a growing trend for subtle spending over flashy splurges. Siam Borrow Bag Co Ltd, once riding high on the rise of rented luxury, is now facing a serious slump. Founder and owner Chadasa Panomyant says the high-end accessory rental business has struggled to bounce…

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