Event Round-Up with The Sponsorship Experts – August 2018

by Paul Poole

The running craze continues in August with races held throughout the country. The month starts off with Bangkok Airways Phuket Marathon 2018 on August 5 where runners can choose between three distances, 21, 10 and five kilometres, and CIMB Thai Triathlon for ASEAN Day 2018, also on August 5. Perfect for beginners, the event allows participants to sign up for a variety of races, including the Individual Standard Triathlon, the Individual Sprint Triathlon, the Individual Duathlon and the Team Relay Standard Triathlon.

On August 12, Thais will flood the streets of Bangkok for the Half Marathon Bangkok 2018 in honour of Her Majesty the Queen’s birthday. Winners of the 21 and 10 kilometres distances will receive Her Majesty Queen Sirikit Trophies. High numbers are also expected at the Fujifilm Pink Ribbon Wonder Run 2018 which takes place in the picturesque Vachirabenjatas Park Rot Fai Park on August 19. And later in the month, on August 25-26, one of the city’s most popular races, Bangkok Midnight Marathon 2018, will see thousands of runners set off on various distances starting at Sanam Chai Road and finishing at the Giant Swing.

If you’re looking to get out of Bangkok, there are plenty of options to stay active outside of the capital. The Hua Hin Sunset Half Marathon 2018 on August 18 is the perfect way to combine seaside holiday with healthy lifestyle, and the popular Hua Hin Food Festival from August 17-26 only adds to the attraction. The festival will see the city’s streets lined with food stalls and the city morph into a food heaven. Further south in Songkhla, the Songkhla International Glorify Marathon 2018 kicks off for the 18^th time on August 28, while in Tak Province, the Bhumibol Dam International Mountain Bike Championship 2018 celebrates its 17th anniversary this year with two days of biking events from August 25-26, 2018.

Music lovers can look forward to the inaugural Samui Asia Music Festival 2018, which shines the light on some of Asia’s best talent on August 18-19. Covering different genres such as, rock, metal, the blues and ballads, the two-day weekend festival will feature music acts from around Asia, including local Thai artists.

If you find yourself around Sukhothai on August 3, check out the Mini Light and Sound Shows, which is a series of shows being held throughout the year. Through the use of light and sound, the shows highlight the rich cultural heritage of the ancient capital. Similarly, Ang Thong International Drums Festival shines the light on Ang Thong’s proud drum making tradition with a month of performances, processions and exhibitions.

Founded in 2004 by veteran international marketing consultant Paul Poole, PAUL POOLE (SOUTH EAST ASIA) CO., LTD. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands – acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.

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