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New Normal for property developers as marketing moves online

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New Normal for property developers as marketing moves online | The Thaiger
PHOTO: The property pictured is not linked to The Thaiger Flash Sale event

PROPERTY EVENT

“The coronavirus pandemic comes at a moment where the Thai real estate market has seen an over-supply coupled with reduced demand since 2019 due to appreciation of the baht and overall economic sentiment.”

Restrictions on movement, a lack of foreigners visiting and inspecting properties, and an economic slowdown are putting pressures on Thailand’s property market. At the same time there is a surplus of quality stock available in excellent locations.

A recent survey by FazWaz shows that nearly 61% of property developers expect that the crisis will last longer than six months, with 16% indicating they believe the pandemic may last more than a year.

“Regionally we’re seeing developers adjusting operations and setting frameworks for disruption,” explained the CEO of FazWaz, Brennan Campbell.

“72% of the developers have re-forecasted their sales revenues, with both internal and external expenses being reduced.”

Online movement

Developers are clearly embracing technology to maintain their branding and consumer engagement. 83% of those questioned agreed that they’re investing in online tools and channels to improve their visibility. With buyers having their movements restricted, they are spending more time at home which leads to the opportunity for recreational real estate shopping.

To accommodate both buyers and sellers, FazWaz will launch its Flash Thursday Online Property Sale on June 18, in conjunction with The Thaiger. There will be real deals to be had on select developments around Thailand.

“The sales event will be one of Thailand’s biggest online discount hub, offering exclusive reductions and buyer incentives not available to the public before.”

Covid-era environment

Covid-19 can be viewed as “the straw that broke the camel’s back”, especially in the Bangkok market. For years, the property market has overflowed with unnecessary supply, paired with marketing strategies to attract speculators into a non-existent buy-to-let environment.

The coronavirus pandemic comes at a moment where the Thai real estate market has seen an over-supply coupled with reduced demand since 2019 due to appreciation of the baht and overall economic sentiment.

Marciano Birjmohun, Director BD at FazWaz says it’s not viable for developers to maintain the same price points with no uptake, and the post-Covid situation will have repercussions for the sales cycle for years to come.

“This is definitely going to change the traditional way of doing business – a new normal of doing business is on the horizon after the pandemic.”

You can register FREE for the upcoming event HERE.

New Normal for property developers as marketing moves online | News by The Thaiger

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Thai navy receives PETA award after rescuing cats from sinking ship

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Thai navy receives PETA award after rescuing cats from sinking ship | The Thaiger

The Thai navy is celebrating receiving a PETA award after rescuing a group of cats from a sinking ship that had caught fire in the Andaman sea. The Hero to Animals Award was given to the naval officials by the People for Ethical Treatment of Animals group after Facebook user “Nookool.b” posted photos of the feline rescue mission.

The ship’s 8 member crew had jumped off the sinking Phamonsin Nava 10 and were rescued by a passing fishing ship, but noticed 4 cats were left onboard. Navy sailors rescued the cats by carrying them piggy‐back style across the water to the navy vessel unit. The felines were safely rescued and were in good condition, just a bit dehydrated.

“They carried each cat on their backs and swam back to the Navy vessel until every cat was rescued.”

PETA Senior Vice President Jason Baker said their efforts had resonated with kind people around the world.

“Peta hopes their example will inspire everyone to keep an eye out for animals in danger and do whatever it takes to ensure their safety.”

PETA says they are sending the navy a framed certificate and letter of appreciation. The animal rights group has also offered to pay for the spaying or neutering of the cats.

In 1 rescue photo, a cat was shown to be riding piggy-back on a sailor as his crew mates pulled them both to safety. Other photos show the cats after they were rescued, enjoying food and cuddling in the naval command post in Koh Lipe.

Their rescuers, members from the Air and Coastal Defence Command Operation Unit 491, found the cats the day after they were deployed to assist the crew of the ship that had caught fire. The ship was located about 13 kilometres off Adang Island in the southern province of Satun

SOURCE: Bangkok Post

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Houseowner discovers 3,000 year old skeletons on land in Ang Thong province

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Houseowner discovers 3,000 year old skeletons on land in Ang Thong province | The Thaiger

A houseowner in the central province of Ang Thong, has discovered 3 skeletons on his land that are thought to be over 3,000 years old. 54 year old Somkiat Briboon says this most recent discovery isn’t the first, as the first lot of bones was found last year after preparing his 17 rai worth of land, in Sawang Ha District, to be rented out for sugarcane farming.

It was then that he found 9 skeletons, only later to find 6 more. The skeletons were found with bowls and other kitchen utensils found laying on top of them. He transferred the skeletons to his home, wrapping them in blue sheets, describing some of the bones as smaller in size, resembling that of women or children.

He says he also found ancient artifacts with the bones and arranged to have them shipped to Bangkok’s Fine Arts Department for research purposes. But he says he wants to eventually build his own museum housing the display of bones and artifacts for educational purposes.

Although the discovery is exciting, its creepiness factor has repelled Somkiat’s friends from visiting him as many are afraid of ghosts or spirits. To add to his friends’ concerns, he says ever since the skeletons and artifacts were moved into his home, strange things have been happening.

One of those unsettling things is the feeling that there are many people walking around inside his home at all hours of the day. He says when he tries to search for the source of the eery sounds, he finds nothing. Somkiat says he isn’t afraid of the spirits and even talks to them often. He even says his sleep isn’t disturbed as he sleeps well at night while the skeletons are in his home.

The Fine Arts Department has been notified of the most recent finding, but it is unclear on whether they will move the new skeletons to Bangkok to join the others.

SOURCE: Thai Residents

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Social distancing for Songkran, Thailand’s New Year water festival

Caitlin Ashworth

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Social distancing for Songkran, Thailand’s New Year water festival | The Thaiger
Songkran 2019 in Koh Tao / Photo by Caitlin Ashworth

Thailand’s massive water festival Songkran, celebrating the Thai New Year, got the “okay” as long as the festivities are in line with Covid-19 prevention measures. PM Prayut Chan-o-cha says people need to abide by social distancing rules during the Songkran holiday from April 13 to 15… So make sure your water gun shoots at a long range.

For long distance water fights, the Super Soaker CPS 2000 is recommended by Wirecutter for the New York Times. They say it’s the most powerful mass-produced water gun in history, shooting at a 15-metre range at nearly a litre per second. The CPS 2000 is around $150 USD, so a more affordable option would be the plunger-style water gun from Steam Machine, which cost around $20 USD. While the Steam Machine water launchers can shoot at a range of up to 21 metres, it needs to be refilled often and is best used near a pool or a barrel of water.

Social distancing for Songkran, Thailand's New Year water festival | News by The Thaiger

Songkran 2019 in Koh Tao / Photo by Caitlin Ashworth

Allowing Songkran to take place this year is intended to help stimulate the economy which was battered over the past year due to the pandemic. Along with the prime minister, Culture Minister Itthiphol Kunplome also insisted that disease prevention measures must be strictly maintained, adding that social distancing and capacity limits are “chief” among the measures.

Popular spots for Songkran celebrations, like Bangkok’s Khao San Road, are given the “okay” to hold events, as long as they abide by the rules to prevent the spread of Covid-19. For Khao San Road, famous among foreign backpackers, the festival can give a boost to local businesses and vendors who have been struggling to earn an income due to the lack of tourists, according to president of the Khao San Business Association Sanga Ruangwattanakul.

“We know that it won’t help much as there are still no international tourists, but at least it is a good starting point to reignite business activities on Khao San Road… At the moment, we can only count on the support of local tourists to survive.”

He says 80% of the business activities on the street rely on foreign tourists. Many businesses that rely heavily on tourists, like massage shops and souvenir shops, there are “no customers at all.”

“For pubs and bars, there are just a few customers per night. Out of 500 entrepreneurs on the road, only 50 are still operating.”

Travel restrictions are likely to be eased in time for Songkran, Prayut says, adding that the government is still reviewing the rules for the holiday.

“The government is in the process of considering what can be allowed, whether to permit some activities or all of them. But if the virus spreads, the government might be blamed for it…So I call for your understanding. Easing restrictions is not an easy call to make since the government has to take responsibility for the whole country.”

Director of the Health Science Centre of Emerging Diseases at Chulalongkorn University, Thiravat Hemachudha, said he was concerned with the government’s plan to relax restrictions during the water festival. While the Centre for Covid-19 Situation Administration reported a decline in the number of daily coronavirus infections, he says the CCSA did not report on 100 infections at a plant in Samut Sakhon.

SOURCES: Bangkok Post | Wirecutter

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