Connect with us

Tourism

TAT reach out to the NY Pride March to attract more LGBT tourists to Thailand

Thaiger

Published

 on 

image
image

The Tourism Authority of Thailand is reaching out to the US LGBT community to help broaden Thailand’s tourism base and attract more travellers. The TAT sent a contingent to New York’s annual pride parade, held on World Pride Day, to lure more tourists to the Kingdom. The parade was held last Sunday.

TAT are using the branding “Go Thai Be Free” in their ‘come to Thailand’ marketing campaign aimed at the large US LGBT base.

(LGBT, LGBTQ, GLBT – all acronyms listing people identifying as Lesbian, Gay, Bisexual, Transgender, Queer)

The director of the TAT office in New York, Charinya Kiatlapnachai, says they were marketing at the event to encourage LGBT tourists to visit Thailand. The TAT say statistics show that 5 million US citizens identify under the LGBT banner. The TAT has also been promoting the message of Thailand being a safe and fun travel destination for LGBT travellers in the Latin American market where the target audience reaches more than 20 million potential travellers.

NY Pride Event organisers say there were about 150,000 marchers in the actual parade and more than 4 million visitors to the city to watch the event. The annual pride march, held in many cities around the world, commemorates the ‘Stonewall Uprising’, an event seen as triggering the modern LGBT movement. This year was the 50th anniversary of Stonewall.

 

Get more from The Thaiger

📱 Download our app on Android or iOS
👋 Have your say on our Thailand forum
🔔 Subscribe to our daily newsletter
📺 Subscribe / Join for daily shows
👍 Like/Follow us on Facebook
🐦 FOLLOW us on Twitter
📷 FOLLOW us on Instagram

image

Join the conversation and have your say on Thailand news published on The Thaiger.

Thaiger Talk is our new Thaiger Community where you can join the discussion on everything happening in Thailand right now.

Please note that articles are not posted to the forum instantly and can take up to 20 min before being visible. Click for more information and the Thaiger Talk Guidelines.

Click to comment

You must be logged in to post a comment Login

Leave a Reply

If you have story ideas, a restaurant to review, an event to cover or an issue to discuss, contact The Thaiger editorial staff.

Follow Thaiger by email:

Thailand29 mins ago

Thailand’s exclusion from US Summit for Democracy could impact foreign investment

Tourism33 mins ago

TAT predicts 500,000 travellers before 2022, 133,000 arrived so far

Thailand56 mins ago

Kanchanaburi park ranger reportedly stabbed co-worker, shot himself

Sponsored8 hours ago

Hungry Hub Bangkok Rooftop Festival 2021

advertiseadvertise
Crime2 hours ago

Former Deputy PM Suthep indicted over construction contracts

Transport2 hours ago

New variant casts shadow over Thailand Motor Expo, concerns outbreak could affect the industry

Thailand3 hours ago

Thai porn industry, Forget about Pattaya nightlife, Hualampong station | Thaiger Bites | Ep.72

image
Join the conversation on the Thaiger Talk forums today!
Transport5 hours ago

Cabinet sets aside over 5 billion baht to improve Bangkok’s public transportation

Drugs5 hours ago

Men arrested at Bangkok airport for allegedly smuggling drugs valued at 95 million baht

Thailand5 hours ago

Victoria’s Secret Thailand supplier faces labour abuse by laid off workers

Coronavirus World7 hours ago

Health officials say Omicron probably in the Netherlands prior to South Africa reports

Thailand7 hours ago

Thailand Top Stories | PCR testing to stay, more restrictions? Lifeguards off duty | Dec 1

Coronavirus (Covid-19)7 hours ago

Most face masks on sale in Thailand do not meet industry quality standards

World7 hours ago

Epstein pilot says Trump, Prince Andrew, Clinton all flew on late financier’s planes

Tourism7 hours ago

Cha-am permitted to sell alcohol in restaurants from December 1

Thailand8 hours ago

Possible lockdown, Crypto in Thailand, Transit system improvements | Good Morning Thailand | Ep.143

Thailand3 months ago

Morning Top Stories Thailand | Police to end protests, Human Trafficking | September 14

Thailand9 months ago

Thailand News Today | Thai Airways in rehab, All go for Songkran | March 4

Tourism9 months ago

Phuket’s nightlife. Yes, bars and clubs are still open | VIDEO

Phuket9 months ago

Thailand News Today | Covid passport talks, Thai Airways heads to court | March 2

Tourism9 months ago

Phuket Thai food treats you need to try | VIDEO

Thailand9 months ago

Thailand News Today | Bars, pubs and restaurants ‘sort of’ back to normal | Feb 23

Tourism9 months ago

In search of Cat & Dog Cafés in Phuket Town | VIDEO

Thailand10 months ago

Thailand News Today | Gambling crackdown, Seafood market to reopen, Vlogger challenge | Jan 21

Thailand11 months ago

Thailand News Today | Covid testing for visas, Business impact, Vaccine approval | January 19

Thailand11 months ago

Thailand News Today | Weekend Bangkok bombs, Thailand fires, Covid update | January 18

Thailand11 months ago

Thailand News Today | Stray car on runway, Indonesian quake, 300 baht tourist fee | January 15

Thailand11 months ago

Thailand News Today | Governor off respirator, sex-trafficking arrest, condo prices falling | January 14

Thailand11 months ago

Thailand News Today | Chinese vaccine, Thailand ‘drug hub’, Covid update | January 13

Thailand11 months ago

Thailand News Today | Bangkok may ease restrictions, Phuket bar curfew, Vaccine roll out | January 12

Thailand11 months ago

Thailand News Today | Covid latest, Cockfights closed down, Bryde’s Whale beached | January 11

Trending