Business News
Thailand business news, market trends, foreign investment, and economic updates—stay informed on stock market movements, entrepreneurship, and key developments shaping the economy. Get the latest from The Thaiger, your trusted source for business news in Thailand.
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Bright lights, big city: LED billboards lucky for Phuket
PHUKET: Lucky Media is one of those companies that from humble beginnings has evolved into a player with serious impact and an annual income of 150 million to 200mn baht. The publicly listed company was born in Bangkok out of the Assawarungruang family business, Lucky Music – which started and continues to be a music store importing PRS amplifiers, Gibson…
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Business Buzz: Creating sales funnels with social media
PHUKET: Following up on last week, now that you have a plan, know your target market and understand the importance of your biggest asset – your database, we are going to look at how the customer experience is created through your sales funnel. Many people do not fully understand the role and importance of a sales funnel as a whole…
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Business: East coast shopping
PHUKET: Choice, and lots of it, is what Phuket’s cosmopolitan consumers are demanding, and as the shopping scene transforms to adapt to more local-centric lifestyles among the island’s international community, smaller family-oriented malls are taking shape across the island. Leading the way in bringing a more upmarket shopping experience is shopping and lifestyle guru Kanittha Prasopsirikul, managing director of ‘By…
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Business Buzz: Building your database
PHUKET: This week, let me explain the biggest asset your social media marketing efforts will build for you: your database. A marketing database is an electronic list of all of your potential customers, with as much relevant information as you can gather about them. Normally, this is combined with a platform that can be used to communicate automatically on a…
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Business Buzz: Defining your perfect customer
PHUKET: One of the first things you should be focusing on in business is deciding what your niche is and who your perfect customers will be. Most people, in theory, will have done this as part of the initial planning and deciding what business to go into, but sometimes businesses change and go through significant metamorphosis over time, so it’s…
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Finance: Cycling the bull market
PHUKET: As the bull market in global stocks continues in the worst economic environment for a bull market within my lifetime, I find it reassuring to turn to those with some of the most impressive track records in the world of investing and trading. Have things changed this time? Is the new era of central bank money printing going to…
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Lighthouse Weekend Market a boon to businesses
PHUKET: The new addition of a mini-motor expo at the Lighthouse Weekend Market last month produced four on-the-spot car sales, tagging the event as a business generator on Phuket – one in so much demand that it will continue through the rainy season. The cars that sold were Mini Cooper, Volvo and Subaru models, confirmed Kanittha Prasopsirikul, market organizer and…
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Business Buzz: Re-make marketing plans
PHUKET: We all know that social media marketing is popular, but how can we best use it for our business to increase awareness, grow our customer base, make more sales and improve profitability? Targeting people using social media is easy if done correctly, but to be successful and get the best results, you need a blueprint to make sure everything…
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Finance: Strong dollars for investors
PHUKET: One of the biggest and most unappreciated risks faced by global investors this year is the continued strength of the United States dollar holding back key investing asset classes. After all, a strong dollar tends to be a double-edged sword.BAD FOR LARGE CAP US STOCKS As foreign currencies weaken against the dollar, US stocks that are large cap multinational…
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