Mae Hong Son cracks down on inappropriate tourist behaviour

Mae Hong Son Governor Chucheep Pongchai issued an urgent directive to tighten regulations and enhance supervision of tourism activities in the Pai district, following reports of inappropriate behaviour by some foreign tourists during river tubing on the Pai River.

The matter came to the fore when a local resort owner in Pai raised concerns about the current state of tubing activities along the Pai River. The complaints revealed that alcohol and beer were being illicitly sold to tourists, disguised in plastic water bottles to evade detection.

Tourists, after finishing their tubing activities, were reportedly seen wandering around town in their swimwear, with some men donning only swim briefs and women clad in two-piece swimsuits or bikinis. This behaviour has been deemed disrespectful to local culture.

Additionally, there have been instances of tourists sneaking into resort areas for sexual activities, leading to police reports and widespread online criticism.

In response, Chucheep directed relevant agencies and business operators to promptly implement measures to regulate tourism in Pai, particularly focusing on tubing activities involving foreign tourists. The objective is to preserve the town’s reputation as a desirable tourist destination.

The district chief of Pai initially reported the inappropriate behaviour linked to tubing activities. Consequently, district authorities and police will convene with business operators to establish cooperative measures.

These will include a ban on alcoholic beverages during tubing activities, regular inspections, and ensuring tourists dress modestly, wear life jackets, and respect local cultural norms. While most tourists have been cooperative, there have been a few exceptions.

The Deputy Governor of Mae Hong Son is scheduled to visit the Pai district to attend a meeting with relevant agencies to further organise and solidify tourism measures.

Mae Hong Son has emerged as a popular destination for both Thai and international tourists alike. From the beginning of the year until July, nearly 40,000 tourists have visited. River tubing on the Pai River is seen as a significant attraction for foreign tourists, reported Pattaya Mail.