pop mart

What is Pop Mart: Why is it so popular in Thailand

Pop Mart, the Chinese company behind those trendy collectible art toys and mystery blind boxes, has blown up in Thailand. It’s not just a fleeting trend, it’s about how Thai consumer culture is shifting. People are loving the mix of nostalgia, social media buzz, and the focus on design and self-expression. So, what’s driving Pop Mart’s huge success in Thailand?…