Krungsri

  • Thailand News

    Krungsri First Choice launches new campaign for young people

    Krungsri First Choice has launched a brand campaign targeting young consumers and is aiming for a 10% growth in new customer accounts and spending through credit cards. The campaign, Take Time to Try, Take Time to Fail, features PP Krit Amnuaydechkorn as the brand presenter for the second consecutive year, aiming to communicate with young people. Athip Silpagijkarn, Managing Director…

  • Business News

    Krungsri aims for 7% loan growth in multinationals.

    Despite a contraction in loans last year, Krungsri, Bank of Ayudhya, is ambitiously targeting a 7% loan growth for its Japanese and multinational corporation (JPC/MNC) banking clients this year. This was announced by Bunsei Okubo, head of JPC/MNC banking at Krungsri, who attributed last year’s 10% loan contraction to the sluggish growth of the Thai economy and the automobile industry.…

  • Business News

    Shocking surge: Thailand market sparks rise in EV loans

    The Thai market is seeing a rise in loans for electric vehicles (EVs), as they are projected to lead the expansion in auto lending this year. Krungsri Auto, a prominent auto loan provider and a Bank of Ayudhya (Krungsri) unit, has projected new EV sales to climb to 100,000 units this year, a significant increase from 76,000 units the previous…