thailand market
- Thailand News
Thai cinema reels in the big bucks, outshining Hollywood
Eight Thai films surpassed 100 million baht in revenue in 2024, capturing a 54% share of the domestic market, surpassing Hollywood films. Surachet Asavarueng-Anan, Chief Executive Officer of M STUDIO, a film production and distribution company in Thailand and abroad, announced yesterday, January 15, that the Thai film industry achieved significant success last year. The industry’s market share exceeded that…
- Business News
Temu’s impact on Thailand’s e-commerce market remains uncertain
Chinese e-commerce giant Temu‘s potential to impact the e-commerce market in Thailand and the region remains uncertain, according to market analytics firm Cube Asia. Sellers may need to brace for another price war if Temu sustains strong incentives and a low-price strategy, similar to the shifts seen with Shopee, Lazada, and TikTok Shop focusing on profitability. Simon Torring, co-founder of…
- Business News
Red Bull’s global charge: TCP Group aims high
TCP Group, the firm behind the manufacture and distribution of Krating Daeng, also known as Red Bull, has set its sights on international markets due to their high growth potential. The management is also keeping an eye on escalating costs. Spearheaded by TCP Group’s CEO Saravoot Yoovidhya, the company observed a growth of merely 4-5% in the energy drink market…
- Business News
ExxonMobil projects 10% sales rise in Thailand’s lubricants market
ExxonMobil Marketing, Thailand, projects a 10% rise in sales of its flagship product, Mobil 1 lubricants, this year, ensuring its continued role as a prominent player in the finished lubricants and chemical marketing industry in Thailand. This follows Bangchak Corporation’s acquisition of a 65.99% stake in oil retailer Esso (Thailand) Plc from ExxonMobil Asia Holdings Pte last year, consequently leaving…
- Business News
Lee Kum Kee eyes Thai ready-to-eat market expansion (video)
Asian sauce and seasoning manufacturer Lee Kum Kee Sauce Group is exploring opportunities to enter Thailand’s ready-to-eat food market through collaborations with local partners. Having been in the industry for 135 years, the company recognises the growth potential in this sector as it caters to the demands of busy consumers seeking convenience. Cheryl Chan, the regional marketing director of Mahsuri…
- Guides
Thailand Market Entry in 2023 : a Crash Course
Sponsored (In collaboration with AJ Marketing) Welcome, fellow adventurers of the business realm, to our guide on navigating the captivating landscape of the Thailand market! At AJ Marketing, we understand the allure and potential of expanding your business horizons in this country. Thailand, the Land of Smiles, has long been recognized as a prominent player in Southeast Asia’s economic powerhouse.…