Alex Morgan

Alex is a 42-year-old former corporate executive and business consultant with a degree in business administration. Boasting over 15 years of experience working in various industries, including technology, finance, and marketing, Alex has acquired in-depth knowledge about business strategies, management principles, and market trends. In recent years, Alex has transitioned into writing business articles and providing expert commentary on business-related issues. Fluent in English and proficient in data analysis, Alex strives to deliver well-researched and insightful content to readers, combining practical experience with a keen analytical eye to offer valuable perspectives on the ever-evolving business landscape.
  • Business NewsAI adoption boom: Igniting innovation, doubling productivity, and fostering cross-gen cooperation

    AI adoption boom: Igniting innovation, doubling productivity, and fostering cross-gen cooperation

    The revolution of Artificial Intelligence (AI) in businesses is underway, igniting innovation, boosting productivity by twofold, and fostering cross-generational cooperation. Currently, the United States alone hosts over 14,700 AI startups, with more sprouting daily, according to McKinsey. Forecasts suggest that AI adoption and digitisation will automate between 30% and 40% of existing jobs, augment 50 to 60% of job tasks,…

  • Business NewsSET anticipates foreign investor return amid economic policy progress

    SET anticipates foreign investor return amid economic policy progress

    The Stock Exchange of Thailand (SET) anticipates a resurgence of foreign investors as progress in the nation’s economic policies, baht stability, and economic recovery gains momentum. Over the past eight months, foreign investors have sold more than they purchased, resulting in a net outflow of 22.4 billion baht (US$ 606,388,832). Despite this, the foreign investor trading ratio remained the highest…

  • Business NewsUHG announces 3.1 billion baht investment in new Thai hotel developments

    UHG announces 3.1 billion baht investment in new Thai hotel developments

    UHG, a prominent developer of hotels and offices, has announced plans to invest 3.1 billion baht in the construction of two new hotels in Ramkhamhaeng and Phaya Thai. The investment supports UHG’s strategy to capitalise on the potential of these areas and cater to the high demand experienced by its nearby hotels. Wutthiphon Taworntawat, the managing director, highlighted the strategic…

  • Business NewsAstraZeneca and Thai agencies collaborate to boost AI in healthcare

    AstraZeneca and Thai agencies collaborate to boost AI in healthcare

    The Digital Economy and Society (DES) Ministry and the Digital Economy Promotion Agency (Depa) have joined forces with AstraZeneca (Thailand), a biopharmaceutical company, to boost digital healthcare innovation within the Thai public health system. Their goal is to enhance the quality of life for Thai citizens through the use of cutting-edge technology. The most recent collaboration involves a memorandum of…

  • Business NewsBusinesses ride the AI technology wave: Boosting creativity and productivity in Thailand

    Businesses ride the AI technology wave: Boosting creativity and productivity in Thailand

    The world of business has seen a seismic shift as artificial intelligence (AI) takes centre stage. AI technology is being harnessed to enhance creativity and productivity, with millions already reaping the benefits. The rise in AI-powered products from startups and organisations is visibly transforming every industry sector. Canva, a widely used visual communication platform in Thailand, is a prime example.…

  • Business NewsFord Thailand revs up for turbocharged pickup comeback as year-end season approaches

    Ford Thailand revs up for turbocharged pickup comeback as year-end season approaches

    Ford Thailand, the driving force behind Ford Motor’s presence in the country, is gearing up for a turbocharged comeback in pickup sales as we cruise into the final quarter of the year – a season traditionally revved up for car enthusiasts. This resurgence is expected to shift into high gear thanks to the bumper crop of income flowing in from…

  • Business NewsElectrical appliance industry sparks up: El Niño predicted to surge sales by 4-5%

    Electrical appliance industry sparks up: El Niño predicted to surge sales by 4-5%

    The El Niño weather phenomenon could potentially stimulate a 4 to 5% rise in sales within the electrical appliance and electronics industry this year, with sales projected to elevate from 230 billion baht last year. Major electrical appliance distributors and leading retail chains noted growth in the market within the first nine months of the year. Despite the purchasing power…

  • Business NewsHave it Your Way: Burger King Thailand flips the script with digital makeover for loyal fans

    Have it Your Way: Burger King Thailand flips the script with digital makeover for loyal fans

    Burger King Thailand is focusing on digital transformation to accommodate shifts in consumer behaviour and bolster brand loyalty. According to General Manager Tanawat Damnernthong, the company has significantly escalated its budget for digital assets this year and intends to continue this trend into the next. Tanawat says the primary objective of this substantial investment is to strengthen the company’s infrastructure, making…

  • Business NewsCommerce Ministry revises inflation forecast, amid falling prices

    Commerce Ministry revises inflation forecast, amid falling prices

    Revising its earlier forecast, the Commerce Ministry now anticipates headline inflation to be within 1-1.7% for the current year, with an average of 1.35%. This comes as a result of expected lowered inflation in the last quarter. In July, the forecasted range was 1-2% with an average of 1.5%. Poonpong Naiyanapakorn, director-general of the Trade Policy and Strategy Office, revealed…

  • Business NewsThailand’s first locally made portable EV charger launched by Anitech

    Thailand’s first locally made portable EV charger launched by Anitech

    Smart ID Group, renowned for manufacturing electronic devices under the Anitech brand, has unveiled Thailand’s first locally produced portable electric vehicle (EV) charger. The product, dubbed Anitech EV-One, is a high-quality offering that has achieved Thai Industrial Standards certification. The launch capitalises on the firm’s 18 years of track record in the consumer electronics sector, according to Thomas Hongpakdee, the…

  • Business NewsERC approves new tariff, reducing Thailand’s electricity costs

    ERC approves new tariff, reducing Thailand’s electricity costs

    The Energy Regulatory Commission (ERC) approved a new electricity tariff of 3.99 baht per kilowatt-hour, a reduction aimed at decreasing power bills for households and businesses for the remaining four months of this year. This change is a response to the government’s energy price policies. In its initial meeting on September 13, the Cabinet agreed to lower the electricity tariff…

  • Business NewsOutbound travel market resilient despite weakening baht and fluctuating forex

    Outbound travel market resilient despite weakening baht and fluctuating forex

    Despite the weakening baht and fluctuating foreign currency exchange rates, the outbound travel market is predicted to remain stable. This is largely due to the fact that potential tourists, possessing the necessary purchasing power, are prepared for travel in the cooler season, coupled with the fact that airlines are increasing flights. Chotechuang Soorangura, the vice president of the Thai Travel…

  • Business NewsGlobal stocks take a rollercoaster ride as investors chase ‘oil-usive’ recovery

    Global stocks take a rollercoaster ride as investors chase ‘oil-usive’ recovery

    Global stocks experienced a mixed performance yesterday, as investors sought recovery from the significant drop in the previous session, induced by a sharp dip in oil prices. The 10-year US Treasury note, which reached a 16-year high on Tuesday, experienced a retreat after a disappointing US recruitment report surfaced. Adam Sarhan of 50 Park Investments stated that investors are entering…

  • Thailand NewsJSCCIB for water: Thai committee floats idea to dip into digital wallet funds for H2O solutions

    JSCCIB for water: Thai committee floats idea to dip into digital wallet funds for H2O solutions

    The Joint Standing Committee on Commerce, Industry and Banking (JSCCIB) proposed that the Thai government allocate a portion of its 560 billion baht digital wallet scheme budget towards supporting water management plans. The committee argues that Thailand needs immediate and long-term solutions to deal with flooding and drought, which is forecasted to affect the agricultural sector due to El Niño-induced…

  • Economy NewsThai baht hits new low against US dollar amid gold price drop

    Thai baht hits new low against US dollar amid gold price drop

    The 2023 financial year has seen the Thai baht rank as one of the region’s poorest performing currencies, depreciating to a low of 37.14 to the US dollar on Tuesday – a level not seen since November of the previous year. The recent plummet in gold prices, with a decline of around 5% or US$7.45 (274.65 baht) per ounce, has…

  • Thailand NewsThailand’s tourism ministry to compensate shooting victims amid regulatory gap

    Thailand’s tourism ministry to compensate shooting victims amid regulatory gap

    The aftermath of the recent Siam Paragon shooting has unveiled an apparent regulatory gap in Thailand’s support mechanism for distressed tourists. A previous government disbanded the Foreign Tourists Assistance Fund – a safety net providing financial aid for tourists in times of adversity, and a replacement source of funding had not been set in place. The Tourism and Sports Ministry,…

  • Business NewsThai motorcycle production makers ready to ‘gear’ up as sales pick up speed

    Thai motorcycle production makers ready to ‘gear’ up as sales pick up speed

    The Federation of Thai Industries (FTI) anticipates a surge in Thai motorcycle manufacturing during this year’s final quarter, following a period of slow sales. This optimistic forecast was made earlier this year by the FTI’s Automotive Industry Club (AIC), based on an uptick in tourism and the easing of the semiconductor shortage. July saw a 12.7% year-on-year increase in local…

  • Business NewsThai stock market plunges amid public debt concerns and reduced GDP forecast

    Thai stock market plunges amid public debt concerns and reduced GDP forecast

    Following a decline of over 1.5% yesterday, the Stock Exchange of Thailand (SET) dropped below the 1,450 points mark. This follows mounting apprehensions concerning escalating public debt and economic growth after the World Bank scaled down its forecast for the Thai GDP. Daol Securities (Thailand) noted selling pressure from the majority of investor groups due to persisting worries about the…

  • Business NewsThailand banks break the ice: Freezing loan rates to thaw financial stress

    Thailand banks break the ice: Freezing loan rates to thaw financial stress

    Thailand’s state-run banks have taken a bold step to counteract high interest rates by freezing their loan rates. This move has been initiated to assist low-income earners and small to medium-sized enterprises (SMEs), as disclosed by Vitai Ratanakorn, who holds dual roles as president and chief executive of the Government Savings Bank (GSB). The GSB, which currently services six million loan…

  • Business NewsFuel fund forecast: Thai govt keeps diesel prices low, faces a billion-baht burnout

    Fuel fund forecast: Thai govt keeps diesel prices low, faces a billion-baht burnout

    The Oil Fuel Fund Office (OFFO) projected a loss of nearly 100 billion baht due to the government’s decision to maintain domestic diesel prices below 30 baht a litre until December. This forecast assumes an increase in global diesel prices during the winter, a period typically marked by heightened energy demand. In 2022, the average global diesel prices for August…

  • Economy NewsTourism confidence in Thailand plummets amid economic jitters

    Tourism confidence in Thailand plummets amid economic jitters

    The tourism confidence index in Thailand has taken a hit, with figures sliding from 91 in the same period of 2019 to 69 in the third quarter of this year, according to the Tourism Council of Thailand (TCT). The third quarter’s number also represents a decline from 74 and 72 recorded in the first and second quarters of 2021 respectively.…

  • Business NewsPrice plunge extravaganza: Nationwide cuts on products and services to boost Thailand economy

    Price plunge extravaganza: Nationwide cuts on products and services to boost Thailand economy

    A nationwide price reduction on over 150,000 products and services, ranging up to an 87% discount, has been declared with immediate effect in Thailand until the end of December. This is part of the government’s Quick Win policy initiative, aimed at reducing costs, boosting the economy, and expanding business opportunities, stated Commerce Minister Phumtham Wechayachai. The agreement, reached yesterday, involves…

  • Business NewsThai high-flyer: PM Srettha aims to lift Thailand to upper-income status in four-year soar

    Thai high-flyer: PM Srettha aims to lift Thailand to upper-income status in four-year soar

    Prime Minister Srettha Thavisin announced ambitious plans to elevate Thailand to an upper-income nation within the next four years. The 61 year old prime minister unveiled the government’s fiscal strategy for 2024, targeting an average economic growth of 5% per annum and a minimum daily wage of 600 baht by 2027. The initial proposal includes a raise of the minimum…

  • Business NewsHyde Park Garden blooms early: Koon Estate & AISL accelerate luxury living

    Hyde Park Garden blooms early: Koon Estate & AISL accelerate luxury living

    In response to overwhelming demand, Koon Estate, a property developer, and Asia International School Limited (AISL), which operates Harrow International Schools in Asia, have decided to expedite the second phase of their luxury housing project, Hyde Park Garden. Nuttawat Kuvijitsuwan, Koon Estate’s executive director, revealed that planning for the new phase has commenced earlier than initially planned, driven by the…

  • Economy NewsEconomic unit predicts ‘bond-ing’ boom amidst 2024 global recession

    Economic unit predicts ‘bond-ing’ boom amidst 2024 global recession

    Tisco Economic Strategy Unit (ESU) warns the impending global recession in 2024 could likely lead to a surge in the return on bond investments to over 10%. This potential economic shift prompts Komsorn Prakobphol, the head of the economist strategy unit at Tisco ESU, to advise investors to lessen their stock investments and instead channel more into debt instruments, particularly…

  • Business NewsThailand’s soft power strategy eyes tech and regulatory overhaul

    Thailand’s soft power strategy eyes tech and regulatory overhaul

    Thailand’s soft power is set to receive a significant boost, with creative content experts advocating for the removal of obsolete regulations and the incorporation of cutting-edge technology. This approach, they argue, will stimulate innovation and cultural assets. Asa Piwkhum, tasked with business and innovation development at the Creative Economy Agency, indicated that the imminent meeting of the national soft power…

  • Business NewsThai-Chinese Chamber urges neutrality in US-China conflict, deeper China ties

    Thai-Chinese Chamber urges neutrality in US-China conflict, deeper China ties

    The Thai-Chinese Chamber of Commerce urged the new Thai government to maintain neutrality in the US-China conflict while deepening trade links with China. In an interview, President Narongsak Puttapornmongkol suggested that Chinese firms exporting to the US or Europe could bolster their investments in Thailand, enabling them to base production in the country. “There is no need to be overly…

  • Business NewsSiam Piwat’s ambitious goal: 100% renewable energy by 2030

    Siam Piwat’s ambitious goal: 100% renewable energy by 2030

    Siam Piwat Group, a pioneer in Thailand’s real estate and retail sector, is making strides towards sustainability by seeking diverse collaborations. The group has set an ambitious target to shift all its properties to 100% renewable energy by 2030. According to the group’s chief operating officer, Naratipe Ruttapradid, Siam Piwat is reinforcing its leadership in sustainable world-class destination development through…

  • Tourism NewsTourism body urges Thai government to lift Malaysian bus restrictions

    Tourism body urges Thai government to lift Malaysian bus restrictions

    A plea has been lodged by the Tourism Association of Phatthalung to the government, urging for the removal of restrictions that prevent Malaysian buses from entering Thailand‘s southern provinces. The goal is to revitalise local tourism, currently experiencing a lull due to these limitations. Jarun Kaewjeesub, the president of the Tourism Association of Phatthalung, declared that a separate letter will…