Big Data

  • Thailand

    TAT tap into Big Data to assist tourists

    by Kwanchai Rungfapaisarn The Tourism Authority of Thailand (TAT) is moving forward with the development of a Big Data system to cater to the growth in the number of tourist arrivals. (Yes, it’s another one of these buzz words when the word ‘digital management’ doesn’t sound sexy enough in the PR release. Read more about Big Data HERE.) The authority…