Search Results for: tourism

  • Thailand News

    Butterbear to boost Thai tourism, targets 10% of Chinese fans

    Butterbear, a beloved mascot in Thailand, will soon serve as a new presenter for Thai tourism, targeting to attract at least 10% of its one million Chinese fans to engage in tourism activities within the country. The Tourism Authority of Thailand (TAT) aims to draw eight million arrivals from the Chinese outbound market, which is estimated to reach 130 million…

  • Thailand News

    TAT shines on Sri Racha tourism with magical island light show

    The Tourism Authority of Thailand (TAT), in partnership with Sri Racha Municipality, is set to present the Vijitr Chon Buri The Lighting Illumination: The Magical Island. This event will take place from tomorrow, July 20 to July 28 at Koh Loy in Sri Racha. Mayor of Sri Racha District Chatchai Timkrajang and Nat Khrutasutta, the Director of the Activities Department…

  • Pattaya News

    Chon Buri launches Travel Mart 2024 to boost tourism revenue

    Chon Buri has taken a major step to boost its tourism industry with the launch of the Chon Buri Travel Mart 2024. Governor Thawatchai Srithong, along with leaders from both the public and private sectors, inaugurated the tourism hotspot showcasing event, aiming to generate over a billion baht in tourism revenue. The event promoted business-to-business (B2B) networking with travel trade…

  • Tourism News

    Thai tourism must shift to supply-driven strategy for 2025, says TAT

    The Thai tourism industry must adopt a supply-driven strategy to enhance its competitiveness, according to the former governor of the Tourism Authority of Thailand (TAT). The TAT outlined its marketing direction for 2025, aiming to increase revenue by 7.5% from 2024, targeting 39 million foreign arrivals and 205 million domestic trips. This figure is a revision from the 220 million…

  • Thailand News

    Ancient artefacts found in Phrae to boost tourism

    The ancient city of Wiang Chiang Chuen in Phrae, northern Thailand, has unveiled numerous historical artefacts, including polished stone axes and objects over 2,000 years old. The Fine Arts Department plans to develop it into a new historical tourist attraction. During a survey today, Warawut Euapinyakul, MP for Phrae’s 3rd district from the Pheu Thai Party, and Director-General of the…

  • Thailand News

    The three tours recommended by the Tourism Authority of Thailand

    The Tourism Authority of Thailand (TAT), the nation’s leader in tourism operations, recommends three tours for travelers who want to truly experience Thailand’s beauty. Aiming to drive Thailand towards sustainable experience-based tourism activities, TAT promotes the tourism industry through marketing, communications and service provision. TAT hopes to grow Thailand’s tourism ecosystem by providing trustworthy resources, information and data for prospective…

  • Pattaya News

    Govenor enforces stricter tourism rules after indecency incident

    Mae Hong Son Governor Chucheep Phongchai announced immediate measures to regulate tourism activities following an incident involving a foreign tourist couple engaging in indecent behaviour after tubing and consuming alcohol at a resort in Pai District, northern Thailand. Concerned about the potential negative impact on Pai’s tourism image, the governor emphasised the need for stringent guidelines and enhanced tourism management.…

  • Business News

    Thailand energy, finance, tourism to boost revenue in fiscal 2024

    Energy businesses, financial institutions, and tourism are expected to be the primary revenue contributors for the Revenue Department this year, according to its chief. These sectors have shown strong performance and are anticipated to generate significant tax revenues during the first nine months of fiscal 2024 (October 2023 to June 2024). Revenue Department Director-General Kulaya Tantitemit highlighted that while these…

  • Thailand News

    Tourism Ministry reinstates guarantee for outbound tour operators

    Thai travellers faced significant setbacks after some licenced outbound tour operators left them stranded despite purchasing premium packages. In response, the Tourism and Sports Ministry is now seeking enhanced consumer protection measures. The Tourism Department, under the ministry’s supervision, plans to reinstate the guarantee amount for licenced outbound tour companies to 200,000 baht next year. This comes after a pandemic-era…

  • Business News

    Thailand targets 3.5 trillion baht in tourism revenue by 2025

    The Tourism and Sports Ministry is contemplating increasing the tourism revenue target for 2025, suggesting that the Tourism Authority of Thailand (TAT) should aim higher than the 3.5 trillion baht goal set for this year. At the TAT Action Plan 2025 meeting held yesterday, July 9, the agency announced a target of 3.4 trillion baht (US$ 93 billion) for next…

  • Thailand News

    Phuket to become Asia’s wellness tourism hub with health expo

    Phuket is set to make waves in the wellness tourism industry with the launch of the Phuket Health Expo later this month. Provincial officials, led by Governor Sophon Suwannarat, announced the event during a press conference at the Phuket Provincial Hall yesterday, July 9. The expo, scheduled for July 24 to 28 at Central Festival Phuket, aims to catapult the…

  • Press Room

    Leading domestic and international stakeholders pledge to unite to ignite tourism in Nakhon Si Thammarat

    Urasaya Property Co., Ltd, the pioneering real estate company and developer of Banyan Tree Residences Sichon, came together with local tourism leaders, key stakeholders and the business community in Nakhon Si Thammarat on Thursday 27th June, to discuss and share its vision for creating a bright and sustainable future for this spectacular southern Thai province. Under the Thai government’s “Ignite Thailand”…

  • Thailand News

    Koh Samui looks for extended airport hours amid tourism surge

    Tourism operators in Koh Samui are anticipating a surge in European visitors as the high season for the Gulf of Thailand approaches, advocating for extended operating hours at Samui airport to accommodate 20 additional daily flights, potentially boosting tourist numbers by 10 to 20%. President of the Tourism Association of Koh Samui, Ratchaporn Poolsawadee, highlighted expectations for a complete recovery…

  • Events

    PHIST strikes again with Southeast Asia’s biggest sustainable tourism event

    PHIST (Phuket Hotels for Islands Sustaining Tourism), Southeast Asia’s biggest sustainability event for the travel and hospitality sectors, will return to spark conversation and drive the green agenda this September, with an impressive line-up of key figures and industry innovators led by Peng Sum Choe, CEO of Pan Pacific Hotels Group. Organised by the Phuket Hotels Association, the non-profit organisation…

  • Pattaya News

    Pattaya introduces beach zoning to improve water tourism safety

    Pattaya City and the Pattaya Marine Department are taking steps to revitalise the Pattaya Model plan to better regulate water tourism activities in Pattaya Bay. The initiative aims to enhance marine safety by implementing crucial zoning measures. Pattaya Mayor Poramase Ngampichet and Director of the Pattaya Regional Marine Department, Ekkarat Kantaro, discussed these plans in a recent meeting. Poramase noted that…

  • Business News

    Thailand tourism spending to miss 1.2tn baht target, rising costs

    Thailand’s domestic tourism spending is projected to fall short of the government’s ambitious target of 1.2 trillion baht amid economic concerns and rising travel costs, as the Tourism Authority of Thailand (TAT) indicates. TAT Deputy Governor for Domestic Marketing, Somradee Chitchong, expressed confidence that domestic trips would reach 210 million this year, surpassing the initial target of 200 million. Despite…

  • Thailand News

    Thailand’s tourism revenue goal in jeopardy: Tourism minister

    Thailand faces an uphill battle in reaching its ambitious 3.5 trillion-baht tourism revenue target for 2024, as admitted by Tourism and Sports Minister Sermsak Pongpanich. Speaking at the Thai Hotels Association’s annual conference, Sermsak highlighted the current progress and challenges ahead. “In the first five months of this year, Thailand has welcomed 15 million foreign tourists, generating 1.1 trillion baht.…

  • Thailand News

    Exploitative Chinese tour operations targeted by Tourism Ministry

    The Ministry of Tourism and Sports pledged decisive action against Chinese zero-sum tour operations exploiting Thai nominees to dominate the influx of Chinese tourists by offering significant price cuts, posing a severe threat to local Thai tour operators. The Association of Thai Travel Agents (ATTA) raised the alarm earlier this week, noting a surge in Chinese tour groups reminiscent of…

  • Thailand News

    Forest fires cut Thailand tourism revenue by 400 million baht

    Forest fires in Thailand have severely impacted the economy, with annual tourism revenue dropping from 2 billion baht to 1.6 billion baht. The Department of National Parks, Wildlife and Plant Conservation (DNP) is urgently implementing prevention plans to address these issues. Director of the National Park Office at the DNP, Chaiwat Limlikit-aksorn revealed that most forest fires are human-induced, resulting…

  • Thailand News

    Health tourism: Phuket’s new wellness haven

    To bolster health tourism, BDMS Wellness Clinic teamed up with Bangkok Hospital Phuket and Laguna Phuket to unveil the BDMS Wellness Clinic Laguna Phuket. This new branch aims to solidify BDMS Wellness Clinic’s dominance in creating a wellness economic corridor in the Andaman region. The government’s 2022 announcement of the Andaman Wellness Economic Corridor project set the stage for this…

  • Tourism News

    Climbing new heights: Chiang Mai tourism to scale rock enthusiasts

    Chiang Mai tourism operators are eager to market the province’s mountainous allure to tap into the global rock climbing community of 44.5 million enthusiasts, while also advocating for government support to promote this sport across various provinces to boost the tourism sector. The acting president of the Tourism Council of Chiang Mai, Punlop Saejew, recently highlighted the rock climbing market’s…

  • Tourism News

    Tourism troubles: Zero-dollar tours rock Thai industry

    Zero-dollar tours, notorious for their rock-bottom prices, are once again plaguing Thailand’s tourism sector and posing unfair competition for Thai operations, particularly targeting visitors from China, Russia, and India. The President of the Association of Thai Travel Agents (ATTA), Sisdivachr Cheewarattanaporn, claims that this resurgence is severely impacting the industry due to the substandard quality of tours, leaving legitimate Thai…

  • Thailand News

    Island hopping: Thailand’s new maritime route to revolutionise tourism

    Thailand spearheads an ambitious project to link its stunning islands with Vietnam and Cambodia, promising to boost investment, trade, and tourism across the region. The Governor of Trat province, Natthapong Sanguanjit, recently chaired a meeting that gathered officials and business leaders from six provinces of the three countries. This initiative is part of the Cambodia-Vietnam-Thailand Economic Corridor (CVTEC) Trat Business…

  • Visa Information

    Thailand unveils new visa measures to boost tourism and economy

    Government spokesperson Chai Watcharong revealed new visa issuance measures aimed at boosting tourism and stimulating Thailand’s economy, following a Cabinet meeting. While many specific details of the visas and potential regulations remain under wraps, more information is expected to be released early next month. The Thai Cabinet approved a comprehensive tourism policy to counteract the nation’s prolonged economic stagnation and…

  • Phuket News

    Phuket boosts tourism safety with new lifeguard training initiative

    Phuket’s Ministry of Tourism and Sports (MoTS Phuket) is spearheading a workshop to bolster water tourism safety in the Andaman Tourism Development Zone. The Generation 1 project commenced on June 14 and continues through today at the Nai Yang Beach Resort & Spa and Sirinat National Park. Key attendees include Panlop Prajong, a policy and planning analyst at MoTS Phuket,…

  • Thailand News

    Thailand tourism takes a tumble: WEF report

    Thailand’s tourism industry has suffered a dramatic setback, plummeting 11 spots in the latest World Economic Forum (WEF) Travel and Tourism Development Index, leaving experts calling for urgent investment and innovation. In a devastating blow to the Thai government, which reported a modest 1.5% growth in the first quarter of 2024, the WEF index revealed Thailand’s fall from 36th to…

  • Thailand News

    Pattaya mayor’s big bet on Irish tourism

    In a significant push to boost international tourism, Mayor Poramet Ngampichet welcomed H.E. Patrick Bourne, Ambassador of Ireland to the Kingdom of Thailand, and his delegation. The high-profile visit centred on strengthening tourism ties and introducing measures to support Irish tourists in Pattaya. During the meeting, Mayor Poramet expressed his delight and honour in hosting Irish ambassador Bourne. Poramet emphasised…

  • Thailand News

    World Tourism Council: Innovative strategies to combat overtourism

    Tourism is in crisis as overtourism sparks protests and unrest across the globe. The World Travel and Tourism Council (WTTC) has a plan to turn the tide, urging cooperation between businesses and local communities to manage the influx of visitors. As travel demand skyrockets post-pandemic, locals in several countries are pushing back, calling for measures to control the surge of…

  • Koh Samui Travel

    Koh Samui’s tourism renaissance: An island reawakens

    Koh Samui, Thailand’s renowned resort island, is experiencing a remarkable revival in tourism. The island has witnessed a 69% year-on-year increase in visitor numbers during the first four months of 2024, driven by an influx of domestic tourists, the opening of new international markets, and improved air connectivity. In 2023, Samui hosted 3,541,821 visitors, a balanced mix of domestic and…

  • Thailand News

    Thailand tourism: A sustainable future for long-haul travel

    Thailand’s tourism sector is turning its attention to long-haul travellers, leveraging enhanced flight connectivity and a commitment to sustainability. The Tourism Authority of Thailand (TAT) unveiled an ambitious strategy to attract visitors from far-flung destinations, with a focus on boosting airline routes and promoting eco-friendly tourism. At the recent Thailand Travel Mart+ (TTM+ 2024) in Khao Lak, Phang Nga Province,…