Strategies
- Business News
SET unveils sustainable growth strategies amid global challenges
The Stock Exchange of Thailand (SET) has unveiled three core strategies to foster sustainable growth within the Thai capital market amid challenging global financial conditions and political uncertainties. This initiative aims to enhance inclusivity within the market. SET chairman Kitipong Urapeepatanapong, addressing the Thailand Focus 2024: Adapting to a Changing World seminar, highlighted the strategic pillars: bolstering reliability and trust,…
- Search Engine Marketing (SEM)
How to use content marketing in an Omnichannel Strategy
In the dynamic and multifaceted field of marketing, achieving efficacy can often appear to hitting a constantly moving target. One approach that’s witnessing significant momentum is omnichannel marketing, a harmonious tactic that guarantees every encounter with customers embodies consistency in appearance, perception, and communication. The question then arises, how does one consolidate content marketing with this strategy? If employed proficiently,…
- Search Engine Marketing (SEM)
The benefits of using chatbots for lead generation
In today’s digitally-driven market, businesses are seeking methods to strengthen their lead generation strategies. Rising to the forefront of these innovative strategies is chatbot lead generation. These AI-powered communication tools are designed to direct prospective clients throughout the sales pipeline, establishing an effective, user-centric mechanism for garnering and nurturing leads. It is a progressive instrument, presenting numerous advantages. From economic…
- Thailand News
HR leaders urged to align vision for strategy success
Aligning every member of an organisation with a unified vision has become essential in today’s fast-changing business environment. The recent HR Talk, titled E=AMC: Unlocking the Code — How HR Can Turn Strategy into Action, delved into this theme, offering significant insights into how Human Resources teams and leaders can transform strategic visions into concrete results. Distinguished speakers at the…
- Lifestyle
Boost your relationships through effective communication
As we navigate our personal and professional paths, the essential role of proficient communication is frequently undervalued. This facet extends beyond the mere articulation of thoughts; it is instrumental in cultivating relationship ties, spurring individual development and unlocking latent potential. Whether you are an emerging executive, a driven entrepreneur or simply an individual aiming to enhance interpersonal relationships, achieving mastery…