Sarishti Arora

Eager to create brilliant and resonant content, Sarishti specializes in weaving feelings into compelling narratives and translating emotions into impactful words. With her Master's in Computer Application, she tackles blog posts, articles, or anything else with her technical expertise and her commitment is to capture the essence of a story.
  • Search Engine Marketing (SEM)Boost your brand: Why integrating podcasts is a game-changer

    Boost your brand: Why integrating podcasts is a game-changer

    Podcasting’s ascent is reshaping the way you consume media, blending seamlessly into your daily life. Its convenience and adaptability mean you can dive into your favourite shows anytime, anywhere – whether you’re on your commute, at the gym, or tackling chores. This surge in popularity isn’t just about filling time; it’s about crafting moments filled with value. Podcasts offer a…

  • Search Engine Marketing (SEM)SEO myths busted: Why everything you know is wrong

    SEO myths busted: Why everything you know is wrong

    In the ever-evolving world of SEO, it’s easy to get lost in a sea of tips and tricks. Some of these are goldmines, while others are nothing more than fool’s gold. The challenge lies in separating the wheat from the chaff. Without a deep dive into SEO mechanics, distinguishing between effective strategies and prevalent myths can feel like navigating a…

  • Search Engine Marketing (SEM)How chatbots helps boost your SEM game

    How chatbots helps boost your SEM game

    In the realm of digital marketing, especially within Search Engine Marketing (SEM), the role of chatbots is transformative. These digital assistants, powered by Artificial Intelligence (AI), have reshaped how businesses interact with their audience. Chatbots in SEM are not just tools; they’re strategic partners that enhance user engagement and streamline the customer journey. Picture this: You’re browsing a website, searching…

  • Search Engine Marketing (SEM)Unlock the power of personalisation in digital marketing today

    Unlock the power of personalisation in digital marketing today

    Personalisation in digital marketing is the key to unlocking a deeper connection with your audience. By tailoring experiences to individual preferences, interests, and behaviors, you’re not just selling; you’re engaging in a meaningful way. Imagine receiving marketing messages that resonate with you on a personal level. That’s the power of personalization. It’s about showing your customers that you understand them,…

  • Search Engine Marketing (SEM)Easy voice search optimisation tricks to boost your site

    Easy voice search optimisation tricks to boost your site

    Voice search isn’t just a trend; it’s a game-changer for online accessibility and reaching wider audiences. Whether it’s enhancing the user experience for those with disabilities or tapping into the tech-savvy younger generation, optimising for voice search can significantly elevate your brand’s online presence. Let’s dive into how you can harness the power of voice search optimisation to stay competitive…

  • Search Engine Marketing (SEM)Boost your brand on Instagram with these tips & tricks

    Boost your brand on Instagram with these tips & tricks

    In today’s fast-paced digital world, Instagram stands out as a beacon for businesses aiming to carve out a strong brand presence. With its user base exceeding a billion, this platform offers a golden opportunity to showcase your brand, connect deeply with your audience, and drive significant conversions. Before you dive into the vast ocean of Instagram marketing, it’s crucial to…

  • Search Engine Marketing (SEM)Boost your site’s ranking with these essential UX and SEO tips

    Boost your site’s ranking with these essential UX and SEO tips

    Boosting your website’s SEO isn’t just about keywords and backlinks; it’s also about providing a stellar user experience (UX). In fact, search engines like Google are placing more emphasis on UX elements, making them critical for your site’s visibility. Understanding the synergy between UX and SEO is your first step towards creating a website that not only ranks well but…

  • Search Engine Marketing (SEM)Unlock 2024’s top social media strategies for viral success

    Unlock 2024’s top social media strategies for viral success

    Navigating the dynamic landscape of social media marketing in 2024 requires more than just a casual approach. It’s a world where strategies evolve at the speed of light, and staying ahead means being in tune with the latest trends and techniques. You’re not just posting content; you’re crafting experiences that resonate with your audience. In 2024, the game has changed.…

  • Search Engine Marketing (SEM)Boost your site ethically with parasite SEO secrets.

    Boost your site ethically with parasite SEO secrets.

    By implementing Parasite SEO, you’re not starting from scratch. Instead, you’re placing your content where the spotlight already shines. This can lead to quicker visibility in search rankings than relying solely on your website’s authority. To stay within the bounds of ethical digital marketing practices, it’s crucial to ensure the content you’re putting on these third-party platforms is of the…

  • Search Engine Marketing (SEM)Magic ways that video content boosts your SEO

    Magic ways that video content boosts your SEO

    In today’s digital landscape, video content isn’t just engaging; it’s a powerhouse for boosting your SEO strategy. You might wonder how videos can elevate your site’s visibility on search engines. Well, it’s all about understanding the nuances of how video content interacts with search algorithms and user behavior. From Google to YouTube, search engines love video content. This preference isn’t…

  • Search Engine Marketing (SEM)Unlock your site’s potential by mastering website audits

    Unlock your site’s potential by mastering website audits

    In today’s digital age, ensuring your website stands out from the crowd is more crucial than ever. A website audit is your first step towards identifying what’s holding your site back from achieving its full potential. It’s about diving deep into your website’s structure, content, and performance to pinpoint areas for improvement. Imagine having a roadmap that not only highlights…

  • Search Engine Marketing (SEM)The secret to finding your perfect digital marketing niche

    The secret to finding your perfect digital marketing niche

    Diving into the digital marketing realm without a clear focus can lead to scattered efforts and diluted results. By honing in on a specific sector, such as plumbing, optometry, or even cosmetic surgery, you can tailor your services, streamline your strategies, and achieve remarkable outcomes for your clients. Let’s explore how to identify and capitalize on the perfect niche for…

  • Search Engine Marketing (SEM)Top secrets to skyrocket your digital marketing success

    Top secrets to skyrocket your digital marketing success

    In today’s fast-paced digital world, establishing a robust online presence is no longer optional for businesses; it’s imperative. With the competition only a click away, standing out and capturing your audience’s attention requires more than just being online. You need a game plan that not only increases your visibility but also engages and converts your audience effectively. That’s where proven…

  • Search Engine Marketing (SEM)Boost your small Buisness: Master PPC advertising in simple steps

    Boost your small Buisness: Master PPC advertising in simple steps

    Navigating the marketing landscape as a small business can seem daunting, especially when you’re up against bigger competitors. But what if there’s a way to level the playing field? PPC advertising, or pay-per-click, offers just that opportunity. By enabling you to display ads to your target audience with precision, it’s a strategy that can significantly boost your visibility online. PPC…

  • Search Engine Marketing (SEM)Micro vs Macro marketing: Which wins the strategy game?

    Micro vs Macro marketing: Which wins the strategy game?

    In the dynamic world of marketing, understanding the distinction between micro and macro marketing is crucial for crafting strategies that hit the mark. Whether you’re a budding entrepreneur or part of a large enterprise, knowing which approach to lean toward can significantly impact your brand’s reach and relevance. Micro marketing zooms in on a specific audience, tailoring strategies to meet…

  • AutomotiveThai emission laws transform: What drivers need to know

    Thai emission laws transform: What drivers need to know

    Thailand is stepping up its game in the fight against air pollution with stringent vehicle emission standards. Spearheaded by the Thai Industrial Standards Institute and the Pollution Control Department, these regulations are a testament to Thailand’s commitment to cleaner air and a healthier environment. In a significant move, Thailand has embraced the Euro 5 standard for diesel fuel, set to…

  • Search Engine Marketing (SEM)Boost your earnings: Top secrets to promote affiliate links

    Boost your earnings: Top secrets to promote affiliate links

    Diving into the world of affiliate marketing? You’re in the right spot. Over the past 12 years, we’ve tried and tested numerous strategies for promoting affiliate links, leading to significant earnings along the way. In this guide, we’ll unveil the top methods to boost your affiliate link visibility and skyrocket your commissions. Understanding how to effectively promote your affiliate links…

  • Search Engine Marketing (SEM)Boost PPC success: Landing page optimization tips

    Boost PPC success: Landing page optimization tips

    Landing page optimization for PPC is your secret weapon in the digital marketing arsenal. It’s where the magic happens, converting clicks into customers. But getting it right isn’t just about throwing together a page and hoping for the best. It’s about understanding the science and art behind what makes a landing page not just good, but great. Diving into the…

  • Search Engine Marketing (SEM)Mastering PPC bidding: Essential guide to strategy & optimization

    Mastering PPC bidding: Essential guide to strategy & optimization

    Navigating the world of PPC bidding strategies can often feel like traversing a complex maze. With your business up and running, you’re no stranger to the basics of PPC campaigns. However, unlocking the secret to maximizing your ROI is a whole different challenge. The eCommerce arena is incredibly competitive, where every click and every pound spent on ads must work…

  • Search Engine Marketing (SEM)Mastering google: Tips to stay ahead of algorithm updates

    Mastering google: Tips to stay ahead of algorithm updates

    With Google’s primary goal being to enhance the quality of search results, it frequently tweaks its algorithms. This means what worked for your SEO strategy yesterday might not hold the same weight today. By keeping abreast of these updates, you’re not just safeguarding your site’s visibility; you’re ensuring it thrives amidst the digital ebb and flow. As soon as whispers…

  • HealthExploring Thai wellness through local communities: A holistic journey

    Exploring Thai wellness through local communities: A holistic journey

    Exploring Thai wellness through the local community opens up a treasure trove of experiences that go far beyond the conventional. Thailand’s vibrant health and wellness landscape is rooted deeply in traditions that have flourished through generations, offering you not just relaxation but a profound journey into a culture that celebrates well-being. In recent years, Thailand’s Health and Wellness Tourism has…

  • Search Engine Marketing (SEM)Boost your ROI: Mastering SEO & SEM keyword integration

    Boost your ROI: Mastering SEO & SEM keyword integration

    The integration of SEO and SEM keyword strategies offers unparalleled advantages. By aligning the keywords used across both paid and organic search efforts, you create a cohesive online presence that boosts your visibility across all digital fronts. This synergy not only increases the chances of your target audience finding you but also reinforces your brand’s message across multiple touchpoints. Leveraging…

  • Search Engine Marketing (SEM)Choosing the right keywords for PPC: A step by step guide

    Choosing the right keywords for PPC: A step by step guide

    As you dive deeper into the world of digital marketing, you’ll find yourself encountering a myriad of strategies and tools designed to elevate your online game. Among these, Pay-Per-Click (PPC) advertising stands out as a critical component. But what exactly is PPC, and why is it so pivotal for your advertising efforts? In essence, PPC is a model of online…

  • Search Engine Marketing (SEM)Master creating engaging content for your audience: Top techniques

    Master creating engaging content for your audience: Top techniques

    Understanding your audience’s needs and interests is the first step towards crafting content that captures attention and encourages interaction. Whether you’re aiming to boost your blog’s readership or elevate your social media game, engaging content is your golden ticket. Let’s dive into how you can create content that not only attracts but also retains your audience’s interest, making them come…

  • Social Media Marketing (SMM)Best social media platforms for marketing success in 2024

    Best social media platforms for marketing success in 2024

    With 91% of marketers leveraging social media sites for business, missing out on establishing a strong social media presence isn’t an option. You’ve probably realized that you don’t need to be everywhere, but rather on the platforms that best align with your brand and audience. As we look towards 2024, understanding which platforms will best serve your marketing strategy is…

  • Search Engine Marketing (SEM)Top web writing practices for great content

    Top web writing practices for great content

    In today’s digital age, your ability to craft compelling web content can make or break your online presence. It’s not just about stringing words together; it’s about making an impact. Whether you’re aiming to inform, persuade, or entertain, understanding the nuances of web writing is key to grabbing attention in a sea of information. You know that writing for the…

  • Search Engine Marketing (SEM)Smart budget content marketing: Tips & strategies

    Smart budget content marketing: Tips & strategies

    Crafting a content marketing strategy that’s both effective and budget-friendly can feel like a high-wire act. You’re aiming to strike the perfect balance between engaging your audience and managing your resources. If you’re wondering where to set your spending, you’re not alone. On average, businesses allocate 25-30% of their marketing budget to content marketing. But it’s not just about how…

  • LifestyleHow to have a holistic lifestyle in Thailand

    How to have a holistic lifestyle in Thailand

    Thailand provides a unique atmosphere for people looking to lead a holistic lifestyle. It’s a place where one may fully embrace a balanced way of life with its soothing landscapes and colourful culture. Now the question arises what is it to live a holistic lifestyle, it is about nurturing all aspects of your being – physical, mental, emotional, and spiritual.…